SKECHERS President Receives ``Person of the Year'' Award From Footwear News Magazine.

Business Editors

MANHATTAN BEACH, Calif.--(BUSINESS WIRE)--Nov. 15, 2000

SKECHERS USA Inc. (NYSE:SKX), a global leader in lifestyle footwear, today announced that Michael Greenberg, president of the company, has been named "Person of the Year" by leading industry trade publication, Footwear News. SKECHERS was recognized by Footwear News as Company of the Year in 1998.

SKECHERS USA board member Robert Siegel commented: "This honor recognizes the talent and commitment to excellence Michael has demonstrated over the years. Under Michael's leadership, SKECHERS has achieved many successes, including four years of record sales and earnings growth.

"In fact, this recognition is particularly rewarding on the heels of superior financial performance for the first nine months of this year, which continues the momentum SKECHERS has been building since its inception in 1992. The management team and board of directors are proud of Michael's accomplishments and are confident SKECHERS will continue to benefit from his ongoing guidance."

Michael Atmore, editorial director of Footwear News, added: "Michael Greenberg has set an example for the rest of the footwear industry. Not only has he led the SKECHERS team to new heights with powerful product and marketing, he has also made important and lasting contributions to a number of charitable organizations."

Greenberg stated: "I am grateful to have this distinction by Footwear News. I would like to thank our team, whose enthusiasm and hard work has helped create an innovative brand that continues to excite the consumer."

SKECHERS USA Inc., a Manhattan Beach-based company, designs, develops and markets lifestyle footwear for men, women and children. The company offers a balanced assortment of basic and fashionable merchandise available in department stores and specialty retailers, as well as directly to consumers through company-owned SKECHERS stores, mail order and e-commerce. The company sells its products in more than 100 countries and territories throughout the world.

For further information on SKECHERS, visit the company's Web site at www.skechers.com or call the SKECHERS investor information line at 877/INFO-SKX.

This announcement may contain forward-looking statements, which are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, which can be identified by the use of forward-looking terminology such as "may," "will," "believe," or other comparable terminology. These forward-looking statements involve risks and uncertainties that could cause actual results to differ materially from those projected in forward-looking statements and reported results shall not be considered an indication of the company's future performance. Factors that might cause or contribute to such differences include, among others, a decrease in sales during the back-to-school or holiday selling season, change in consumer demands and fashion trends, and the inability to sustain prior growth.