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SEWILLS' NAME REVIVED IN TIME FOR CHRISTMAS.



THE rebirth re·birth  
n.
1. A second or new birth; reincarnation.

2. A renaissance; a revival: a rebirth of classicism in architecture.
 of a famous Liverpool maritime instruments firm has helped a Bootlebased commercial photographer achieve international recognition for his work.

Joseph Sewill and Sons is now hoping for a busy Christmas order book to secure its future ater the name has been saved following the collapse of JS Liverpool last year.

That collapse was the third time in a decade that the Sewills clocks and watches name was put into liquidation The collection of assets belonging to a debtor to be applied to the discharge of his or her outstanding debts.

A type of proceeding pursuant to federal Bankruptcy
. The stock of Sewills clocks has since been bought by two entrepreneurs, Cyril Jennings and Philip Kenny.

Based in Bootle, the new firm employs six staff and pays a royalty for a license to use the name Joseph Sewill and Sons from former owner Thomas Williams Thomas Williams may refer to:
  • Thomas Williams, 1st Baron Williams (1892–1966), British life peer
  • Thomas Williams of Llanidan (1737–1802), a Welsh lawyer and businessman known as the “Copper King of Parys Mountain”
.

Whereas the former Sewills assembled clocks and other instruments, the new owners buy in finished items, mainly from Switzerland.

Mr Jennings said yesterday: "We plan to stabilise Verb 1. stabilise - support or hold steady and make steadfast, with or as if with a brace; "brace your elbows while working on the potter's wheel"
brace, stabilize, steady
 the business initially. It will get busy towards Christmas.

"Having the Sewills brand is a problem because some suppliers won't touch us. But customers recognise us and they want to buy the products."

Mr Jennings is a clockmaker by profession and has previously worked for Seiko and Omega. Mr Kelly is an accountant by background, having previously worked for tobacco group BAT.

When Sewill's collapsed last year it had debts of pounds 405,000. Its demise was attributed to over rapid expansion. The firm employed 35 staff and had seen turnover double to pounds 2.8m in the space of a year.

In the meantime Adv. 1. in the meantime - during the intervening time; "meanwhile I will not think about the problem"; "meantime he was attentive to his other interests"; "in the meantime the police were notified"
meantime, meanwhile
 James Facey's photography, used to advertise Sewills' marine clocks, watches and barometers, has won him the accolade of UK advertising and industrial photographer of the year from the Master Photographers Association.

The prize means Mr Facey's work will now appear at international photography exhibitions and will be included in Master Photographer magazine.

Mr Facey picked up his prize at an awards ceremony at the Hilton in Coventry last weekend. He owns his own company, called David Martin David Martin may refer to: Politicians
  • David Martin (Scottish politician) (born 1954), Labour MEP
  • David Martin (English politician) (born 1945), Conservative MP for Portsmouth South 1987–1997
 Photography, in Orrell Park, Bootle.

CAPTION(S):

PRIZEWINNER prize·win·ner  
n.
One that wins a prize.

prizewinner npremiado/a

prizewinner prize ngagnant(e)

: James Facey's work for Sewills has earned hime the honour of UK advertising and industrial photographer of the year
COPYRIGHT 2001 MGN Ltd.
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Copyright 2001 Gale, Cengage Learning. All rights reserved.

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Article Details
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Title Annotation:Business
Publication:Daily Post (Liverpool, England)
Date:Oct 31, 2001
Words:354
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