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SES ASTRA to Broadcast Digital Bouquet of Polish Public Broadcaster TVP.


BETZDORF, Luxembourg -- SES GLOBAL (EURONEXT:SESG SESG Systems Engineering Steering Group
SESG Software Engineering Support Group
SESG System Engineering Sub-Group
)(LuxX:SESG):

Telewizja Polska to Broadcast Five Digital Tv Channels via ASTRA ASTRA Ancient Instruments Sound/Timbre Reconstruction Application
ASTRA Australian Strategic Air Traffic Management Group
ASTRA Arab Supply and Trading Corporation
ASTRA Automatic System for Transport Analysis
ASTRA Automatic Satellite Tracking Research Antenna
 19.2 Degrees East

Additional Digital Bouquet of Thematic Channels to Follow in 2006

SES ASTRA, an SES GLOBAL company (Euronext Paris and Luxembourg Stock Exchange The Luxembourg Stock Exchange (French: Bourse de Luxembourg) is a stock exchange based in Luxembourg City, in southern Luxembourg. : SESG), has gained the Polish public TV broadcaster TVP TVP
abbr.
textured vegetable protein
 (Telewizja Polska SA) as a new customer on its ASTRA Satellite System. According to a new long-term contract, TVP will broadcast its five existing TV channels in digital via ASTRA 19.2 degrees East starting October 1st, 2005. Furthermore, TVP is preparing to launch on ASTRA a new digital bouquet of thematic channels in 2006. TVP is one of the biggest public TV broadcasters in Central and Eastern Europe The term "Central and Eastern Europe" came into wide spread use, replacing "Eastern bloc", to describe former Communist countries in Europe, after the collapse of the Iron Curtain in 1989/90.  and commands a total market share of 52% of the TV audience in Poland.

The TVP offer on ASTRA will comprise TVP1, TVP2, TVP3 Regionalna, TVP Kultura and TV Polonia. TVP will use the ASTRA transponder No. 59 (10861.75 MHz, horizontal-polarization, 22 Msymb/s, FEC: 5/6) at the orbital position of 19.2 degrees East.

Ferdinand Kayser, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of SES ASTRA, said: "With this breakthrough agreement, SES ASTRA will engage in a significant activity in the all important Polish TV market. We are very proud that TVP selected ASTRA for the satellite distribution of its digital programs and the roll-out of its digital bouquet. Partnering with TVP is a milestone in the development of our position in the Central and Eastern European markets."

Piotr Gawel, Vice President Marketing and Sales of TVP, said: "The progress of digital TV will allow us to overcome the capacity restrictions of terrestrial TV and significantly enhance our offer to viewers. It will allow us to enter exciting new fields like thematic channels and interactive services. With SES ASTRA as our new satellite service provider, we are delighted to provide the highest quality transmission to our customers and viewers."

The collaboration between SES ASTRA and TVP has been announced today at a joint press conference in Warsaw.

About SES ASTRA www.ses-astra.com

The ASTRA Satellite System is the leading Direct-to-Home (DTH (Direct-To-Home) Typically refers to satellite TV broadcasting directly to a dish antenna on the roof of a house. See DBS. ) satellite system in Europe, delivering services to some 103 million Direct-to-Home and cable households. The ASTRA satellite fleet currently comprises 13 satellites, transmitting in excess of 1400 analogue and digital television and radio channels as well as multimedia and Internet services. ASTRA's two prime orbital positions for DTH services are 19.2 degrees East and 28.2 degrees East. Professional services such as Direct-to cable (DTC DTC

See: Depository Transfer Check


DTC

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DTC

See Depository Trust Company (DTC).
), Satellite Newsgathering (SNG) and Occasional Use are offered from the orbital position of 23.5 degrees East.

SES ASTRA is an SES GLOBAL company (Euronext Paris and Luxembourg Stock Exchange: SESG). SES GLOBAL wholly owns two market-leading satellite operators, SES ASTRA in Europe, and SES AMERICOM in the US. The Company also holds strategic participations in AsiaSat in Asia, Star One and Nahuelsat in Latin America, and NSAB NSAB National Security Advisory Board (India)
NSAB Nationalsozialistischer Deutscher Arztebund (German: National Socialist German Doctors' Association)
NSAB Nova Scotia Animal Breeders
 in Europe. Additional info on SES GLOBAL at: www.ses-global.com.
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:4EULU
Date:Sep 22, 2005
Words:498
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