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SEMA Show Provides an Up-Close and Personal Experience for Industry Professionals and Media.


DIAMOND BAR, Calif. -- The upcoming SEMA SEMA Specialty Equipment Market Association
SEMA Société d'Encouragement aux Métiers d'Art (Society for the Promotion of Art Trades; France)
SEMA Specialty Equipment Manufacturers Association
SEMA State Emergency Management Agency
 Show, scheduled for Nov. 1-4, 2005, in Las Vegas Las Vegas (läs vā`gəs), city (1990 pop. 258,295), seat of Clark co., S Nev.; inc. 1911. It is the largest city in Nevada and the center of one of the fastest-growing urban areas in the United States. , will provide show attendees with a unique interactive experience unparalleled in the automotive industry The automotive industry is the industry involved in the design, development, manufacture, marketing, and sale of motor vehicles. In 2006, more than 69 million motor vehicles, including cars and commercial vehicles were produced worldwide. .

Peter MacGillivray, SEMA vice president of marketing and communications, emphasized that the event is by no means a static tradeshow - rather, it invites industry members and qualified automotive media to experience first-hand innovative new products and to interact with the new businesses bringing them to market.

"The SEMA Show will give show attendees the opportunity to do more than just handle or view new products - they can interact with them in dynamic ways, such as the SEMA Proving Grounds
Proving Grounds is a third season episode of Beast Wars. Plot
Blackarachnia is growing steadily more annoyed with the tension between her and the Maximals.
 presented by Yokohama, Off-Road Proving Ground presented by UROC UROC United Railroad Operating Crafts  and speak with the key contacts from exhibiting companies such as designers, engineers and top management," said MacGillivray.

He added that in order to maximize the full experiential benefit of SEMA Show, attendees are encouraged to utilize the "My Show Planner" tool on SEMAshow.com. "It's really the best way to schedule visits with exhibitors, to attend educational seminars, and see the many new products on display," said MacGillivray. Some of the show highlights attendees will want to see include:

Dynamic Driving Opportunities

The SEMA Proving Ground presented by Yokohama allows exhibitors to demonstrate their products to buyers with hands-on driving experience, which includes performance driving on an enclosed track. The Off-Road Proving Ground presented by UROC will feature SuperCrawl All-Stars and other legendary off-roading professionals who will demonstrate what they do best - driving over a challenging man-made mountain that is twice the size of last year's course. Attendees interested in getting down in the dirt may also be invited to get behind the wheel of the latest off-road machines equipped with the newest SEMA member off-road performance and appearance accessories.

Lifestyle Activities

The automotive accessories industry is about creating vehicles that cater to personal needs and pop culture trends in music, sports and other recreational activities. That is why the SEMA Show has been expanded to represent the lifestyles that influence specialty equipment products. Many of these activities and presentations will be covered by such notable programs as Speed Channel, Overhaulin', Car Crazy, as well as MTV MTV
 in full Music Television

U.S. cable television network, established in 1980 to present videos of musicians and singers performing new rock music. MTV won a wide following among rock-music fans worldwide and greatly affected the popular-music business.
, ESPN ESPN Entertainment and Sports Programming Network  and Rides.

New Products Showcase

Featuring more than 1,000 of the industry's leading-edge parts and accessories, the New Products Showcase is a central gathering point for products from the entire show. Organized in industry-specific categories that include off-road, mobile electronics, racing and performance, truck and restoration categories, it is a comprehensive introduction of what's hot and new in the industry.

Feature Vehicles

More than 2,000 feature vehicles will be on display at the SEMA Show, and each vehicle will be customized for attendees to observe how specific accessories and performance parts fit in particular OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and  stock vehicles.

Main Stage

The main stage will host new products, personalities, technology and entertainment from various enthusiast categories, such as lowrider low·rid·er or low-rid·er or low rider  
n. Chiefly Southwestern U.S.
1. A customized car whose springs have been shortened so that the chassis rides close to the ground, often equipped with hydraulic lifts that can be
, sport compact, off-road, hot rod hot rod

Automobile rebuilt or modified for high speed, fast acceleration, or sporty appearance. A wide range of automobiles may be called hot rods, including some of those used in drag racing as well as those used in recreational cruising.
 and urban market segments. Feature vehicles from these market segments will be paraded in front of the main stage throughout the week, showcasing the most diverse and innovative styles in the industry.

About the SEMA Show

The SEMA Show, the annual showcase of technology, trends and products for the $31 billion automotive accessories industry, will be held Nov. 1-4, 2005, at the Las Vegas Convention Center The Las Vegas Convention Center is owned and operated by the Las Vegas Convention and Visitors Authority and is located in Clark County, Nevada. It is one of the largest Convention centers in the world. At the end of 2004, the center had 3.  from 9 a.m. to 5 p.m. Tuesday through Thursday and 9 a.m. to 4 p.m. Friday.

This year's exclusive event, open only to verified industry professionals and media, will feature more than 2,000 exhibitors in over 1 million square feet of space. Over 100,000 trade professionals are expected to attend this year to walk through the 10 market-based sections and view the anticipated 1,000 never-before-seen products that will be displayed in the New Products Showcase.

Online registration and additional information about the SEMA Show is available at www.SEMAshow.com, or by contacting ConvExx Show Management at askus@convexx.com or 702-450-7662, ext. 118.

SEMA, the Specialty Equipment Market Association founded in 1963, represents the $31 billion specialty automotive industry of 6,466 member-companies. It is the authoritative source for research, data, trends and market growth information for the specialty auto parts Auto parts are components of automobiles. They mainly are, in alphabetic order (only car specific articles or articles with car section):
  • Air filter
  • Automobile self starter
  • Bell housing
  • Brakes
  • Bucket seat
  • Bumper
  • Buzzer
  • Battery
 industry. The industry provides appearance, performance, comfort, convenience and technology products for passenger and recreational vehicles. For more information, contact SEMA at 1575 S. Valley Vista Dr., Diamond Bar, CA 91765, tel: 909-396-0289 or visit www.sema.org and www.enjoythedrive.com.

Image available at: www.sema.org/images/HighPerformanceProvingGround.JPG See JPEG.

jpg - JPEG
 

Caption: SEMA Proving Ground presented by Yokohama, one of the most exciting elements of the SEMA Show, draws large crowds every year.

Image available at: www.sema.org/images/yearone-083005.JPG

Caption: Attendees can observe Overhaulin' experts in action at the 2005 SEMA Show.

Image available at: www.sema.org/images/Off-Road-083005.JPG

Caption: A rock crawling Rock crawling is an extreme form of off road driving using vehicles anywhere from stock to highly modified to overcome obstacles. In rockcrawling, drivers pilot highly modified four-wheel-drive vehicles such as trucks, Jeeps, and "buggies" over very harsh terrain.  expert negotiates a technical section of the Off-Road Proving Ground presented by UROC in a custom off-road vehicle.
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Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Sep 6, 2005
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