SEGA Partners With PROPE, Ltd. to Create Original Content for Next Generation Consoles; Yuji Naka and SEGA Partner to Create New Intellectual Properties.SAN FRANCISCO San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden & LONDON -- SEGA (company, games) SEGA - manufacturer of video game hardware and software. Usenet newsgroup: news:rec.games.video.sega. (R) of America, Inc. and SEGA(R) Europe, Ltd. today announced a new partnership with PROPE, Ltd., a new video game development studio based in Tokyo, Japan. PROPE, Ltd. will develop original content for the next generation consoles. Effective June 1, 2006, Mr. Naka will leave his post as Creative Officer for Research and Development at SEGA Corporation and will become CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. and President of PROPE, Ltd. Mr. Naka has been the creative force behind such SEGA brands as Sonic The Hedgehog Sonic the Hedgehog is a fictional hedgehog character that serves as the mascot of the Japanese video game company Sega. The name is also the title of several entries in the Sonic the Hedgehog series. and Phantasy Star. SEGA will make a 10% investment in PROPE, Ltd. and will be the company's exclusive global publisher. This landmark announcement between SEGA and Mr. Naka is the first arrangement to emerge from SEGA's Game Creator Independence Program, which will be organized to promote entrepreneurial business spin-offs with its internal development talent. "We named our company PROPE in the hopes of bringing game entertainment much closer to users, establishing closer ties between users and us, and creating near future entertainment," said Yuji Naka Yuji Naka (中 裕司 Naka Yūji , CEO and President of PROPE, Ltd. "I am looking forward to the challenge of embarking on this new entrepreneurial venture supported by such a powerful global publisher as SEGA." "Mr. Naka is an incredible industry visionary and as SEGA continues to align itself with top development talent, we are extremely excited to partner with PROPE," said Naoya Tsurumi, Chief Executive Officer, SEGA of America, Inc. and SEGA Europe, Ltd. The agreement is the latest in a string of similar announcements from SEGA that underscore the company's increased emphasis on external content development. Previously, SEGA announced partnerships with developers Obsidian Entertainment Obsidian Entertainment, founded and located in Santa Ana, California since 2003 after the disestablishment of Interplay Productions' Black Isle Studios, is an entertainment software developer for PC and console systems. , Silicon Knights Silicon Knights is a Canadian video game developer. Founded in 1992 by Denis Dyack, the company is headquartered in St. Catharines, Ontario, Dyack's hometown. In 1998, Silicon Knights was signed by Nintendo as a second-party developer. , Bizarre Creations Bizarre Creations is a Liverpool-based video game developer beginning development under this name in 1994. The company is most known for the Dreamcast videogame Metropolis Street Racer and their Xbox console game series Project Gotham Racing. , Monolith Productions
Monolith Productions is a Kirkland, Washington-based computer game developer. (Condemned: Criminal Origins(TM)), and Pseudo Interactive Pseudo Interactive is a games developer company which is based in Toronto, Ontario, Canada and was started in 1995 by David Wu, Rich Hilmer and Daniel Posner. As of 2006, the company now has over fifty employees. (Full Auto(TM)). SEGA also acquired development powerhouse The Creative Assembly (Total War series) in 2005 as well as US developer Secret Level and UK based studio, Sports Interactive in 2006. "PROPE" (pronounced "pro-pe") is a Latin word which means "beside" and "near" future. Future information for PROPE, Ltd. will be announced on their website at http://prope.jp About SEGA(R) of America, Inc. SEGA(R) of America, Inc. is the American Publishing arm of Tokyo, Japan-based SEGA(R) Corporation, a worldwide leader in interactive entertainment both inside and outside the home. The company develops, publishes and distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Computer Entertainment Inc. The SEGA(R) of America, Inc. Web site is located at www.SEGA.com. About SEGA(R) Europe, Ltd. SEGA(R) Europe, Ltd. is the European Publishing arm of Tokyo, Japan-based SEGA(R) Corporation, and a worldwide leader in interactive entertainment both inside and outside the home. The company develops, publishes and distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Computer Entertainment Europe. The SEGA(R) Europe, Ltd. Web site is located at www.sega-europe.com. SEGA is a registered trademark of SEGA Corporation in the U.S. and/or other countries. All other trademarks are properties of their respective owners. |
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