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SEARS NAMES ALCAN BUILDING PRODUCTS

 HOFFMAN ESTATES, Ill., Oct. 25 /PRNewswire/ -- Sears Merchandise Group announced today it has licensed Alcan Building Products to sell, furnish and install aluminum patio products nationwide under the name Sears Patio Products. Alcan Building Products, a division of Alcan Aluminum Corp., is headquartered in Warren, Ohio, with manufacturing and distribution facilities for patio products in Mesquite, Texas; Harrisburg, Pa.; and Cerritos and Fremont, Calif.
 "Alcan Building Products offers the quality products and professional installation Sears customers expect," said Chuck Berk, general manager of Sears Home Improvements. He said that Sears Patio Products will offer sun and patio rooms, screen rooms, patio covers, carports, and window awnings.
 "Today's homeowner wants value and, most important, the assurance that their remodeling project is in the hands of proven professionals," said Tom Thompson, Alcan vice president and general manager. "We look forward to providing Sears customers with assured quality in all key areas -- design, construction, durability and customer satisfaction -- through a network of independent remodeling representatives affiliated with Alcan Building Products."
 Berk said that Sears Patio Products are now available in seven key markets -- Augusta, Ga.; Chicago, Cleveland, Dallas, Fort Worth, Philadelphia, and Scranton-Wilkes Barre, Pa. By the end of the year, Sears Patio Products will be available in 30 additional markets nationwide, with further expansion to follow in 1994.
 The licensing of Alcan Building Products follows Sears announcement earlier this year to restructure its home improvement products and services business, including the use of licensees in selected product areas. Among other product lines sold and installed under the Sears name by authorized licensees are roofing, vinyl siding, cabinet refacing, painting, and plumbing and electrical services.
 Berk said that customers can now call a single nationwide toll-free number (1-800-44-SEARS) to purchase installed home improvements. Sears also said it is holding discussions with other potential licensees to provide for the marketing, sale and installation of additional products and services.
 -0- 10/25/93
 /CONTACT: Gordon Jones of Sears, 708-286-4726; or Sheila M. Durante of McKone & Company, 213-550-7433/
 (S)


CO: Sears Merchandise Group; Alcan Aluminum Corp. ST: Illinois, Ohio IN: REA SU:

SH -- NY059 -- 6285 10/25/93 11:48 EDT
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Publication:PR Newswire
Date:Oct 25, 1993
Words:355
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