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SAP launches customer-centric CRM. (Three Ideas to Make Life Easier).


SAP has retooled its CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization.  solution, mySAP Customer Relationship Management (mySAP CRM 3.1), so that it is now a fully portal-based product that is, according to according to
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 John Grozier, group director of product marketing for mySAP CRM, a people-centric solution designed to provide connected CRM, collaborative CRM Providing people-based customer support. It is an umbrella term for all the interactive options for serving customers, including regular phone support, Web-based text chat and voice chat, application sharing, desktop sharing (remote control), file transfer and collaborative browsing. , people-centric CRM and industry-centric CRM to its users. The portal technology provides users with access to role-based information across multiple applications, data sources and Web services (1) Loosely, any online service delivered over the Web. Such usage appears in articles from non-technical sources, but not in IT-oriented publications, because definition #2 below describes the correct use of the term. , and the mySAP CRM Analytics tools are designed to enable companies to measure, predict, plan and optimize customer relationships.

SAP'S new presentation technology, the portal-delivered Web Dynpro, is designed to allow users to tailor the way they interact with the CRM application and adapt to the role of an individual user, so that he or she can now can aggregate both structured content from business applications and unstructured data Data that does not reside in fixed locations. Free-form text in a word processing document is a typical example. Contrast with structured data. See free-form database.  from multiple sources by simply dragging information from one application into another.

New workforce management features include tools for short-term staffing forecasts, skill-based assignments and reporting in multichannel Using two or more paths for transmission or processing. It can refer to a variety of architectures including (1) multiple I/O channels between the CPU and peripheral devices, (2) multiple wires in a cable, (3) multiple "logical" channels within a single wire or fiber or (4) multiple  environments, as well as the ability to allocate resources to adjust for seasonal shifts in employee availability.

A new mobile engine for mySAP CRM provides extended mobile functions for sales and service representatives, allowing them to initiate orders, access accounts and maximize sales opportunities. New incentives and commissions management functionality provides tools to help align sales representative behavior with the overall goals of the selling organization.

The availability of the CRM solution will be supported by new functions of the SAP Solution Manager The introduction to this article provides insufficient context for those unfamiliar with the subject matter.
Please help [ improve the introduction] to meet Wikipedia's layout standards. You can discuss the issue on the talk page.
 from mySAP Services. This tool provides support during all project phases of an implementation to facilitate a smooth start, professional deployment and ongoing optimization of a mySAP.com solution.

www.sap.com/800-872-1727
COPYRIGHT 2002 Technology Marketing Corporation
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:mySAP Customer Relationship Management 3.1
Publication:Customer Interaction Solutions
Geographic Code:4EUGE
Date:Nov 1, 2002
Words:286
Previous Article:Everything old is new again. (High Priority!).
Next Article:Real-time analytics from Island data. (Three Ideas to Make Life Easier).(Insight RT)
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