SAP Delivers Internet Customer Relationship Management With mySAP.com; Colgate-Palmolive and Dow Corning Cite Integration as Key For Choosing CRM Solutions From SAP.BOSTON--(BUSINESS WIRE)--Nov. 9, 1999-- SAP AG (company) SAP AG - (Systeme, Anwendungen, Produkte in der Datenverarbeitung - German for "Systems, Applications and Products in Data Processing") A company from Germany that sells the leading suite of client-server business software. The US branch is called SAP America. (NYSE NYSE See: New York Stock Exchange :SAP), the leading provider of inter-enterprise software solutions, today announced that it delivers customer relationship management (CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. ) solutions embedded within mySAP.com(TM), an open collaborative business environment of personalized solutions on demand. Leveraging Internet technology and introducing employee- and customer-facing portals, SAP(TM) sets a new standard for Internet customer relationship management. (See fact sheet, "Collaborative CRM Providing people-based customer support. It is an umbrella term for all the interactive options for serving customers, including regular phone support, Web-based text chat and voice chat, application sharing, desktop sharing (remote control), file transfer and collaborative browsing. With mySAP.com.") SAP customers such as Colgate-Palmolive Co. and Dow Corning Dow Corning is a multinational corporation headquartered in Midland, Michigan, USA. Dow Corning specializes in silicon and silicone-based technology, offering more than 7,000 products and services. Dow Corning is equally owned by The Dow Chemical Company and Corning, Inc. Corp. specifically cite integration as a key differentiator in choosing CRM solutions from SAP. CRM solutions now offered with mySAP.com provide collaboration capabilities beyond the point-solutions offered by traditional CRM vendors through the integration of heterogeneous internal and external systems, business processes, and structured and nonstructured information. These integration benefits allow companies to collaborate with customers, suppliers and partners to automatically act on consistent customer information. The end result is that companies can better track, monitor and interact with customers to generate more qualified sales opportunities at a lower cost of sales. Over 300 installations have already adopted CRM components from SAP. Dow Corning, a $2.6 billion leading manufacturer of silicon-based materials, is transforming its business to address competitive pressures. The company successfully streamlined its internal processes by implementing SAP software solutions within the four walls of Dow Corning, and is now extending its integrated processes externally to become more customer-driven. "The customer relationship management solutions offered by SAP will allow us to integrate our internal business functions with customer-centric functions," said Harry Ludgate, CIO CIO: see American Federation of Labor and Congress of Industrial Organizations. (Chief Information Officer) The executive officer in charge of information processing in an organization. , Dow Corning. "Over 2,500 employees will be working from a comprehensive set of real-time information from both our back- and front-end systems, allowing them to focus on the most promising opportunities. For example, visibility to shipping and capacity information to instantly verify that orders can be fulfilled as promised is critical for our sales force." Colgate-Palmolive, the leading global consumer products company, is tapping SAP solutions for a complete collaborative customer relationship management system that among other capabilities includes a virtual office for each sales person. "It is critical that we have an integrated, synchronized view of customer information and activities across front-end and back-end In their most general meanings, the terms front end and back end refer to the initial and the end stages of a process flow. These terms acquire more special meanings in particular areas. systems that our sales reps can access from anywhere at any time," said Ed Toben, CIO, Colgate Palmolive. "SAP is on the right track with its strategy to deliver end-to-end collaborative customer relationship management as part of mySAP.com." Other customers adopting CRM solutions from SAP now offered with mySAP.com include AUBI Baubeschlaege GmbH, Bently Nevada Bently Nevadais a name long associated with condition monitoring instrumentation and services, most notably sensors, systems, and diagnostic services for monitoring machinery vibration. Corp., Bertelsmann AG Bertelsmann AG German media company. Beginning as a religious printer and publisher in 1835, the company grew steadily over the next century. Though virtually destroyed by Allied bombing in 1945, it recovered quickly after World War II. , Computer Services Data processing (timesharing, batch processing), software development and consulting services. See service bureau, SaaS and ASP. Solutions Holding, the County of Sacramento, F. Hoffmann-La Roche AG, Hewlett-Packard Co., Pioneer Concrete Holdings plc, Schindler Elevator, SCHNEIDER ELECTRIC Schneider Electric (Euronext: SCHN) is a French global company. It was founded in 1836 by two brothers, Joseph and Adolphe Schneider, who took over a troubled foundry at Le Creusot. S.A., Solvay Deutschland GmbH, Sony Broadcast International, Viega Franz Viegener II, Westell and Zeneca GmbH. About SAP As the market leader of inter-enterprise software solutions, SAP is leveraging its strength in industry-focused business software and the world's largest enterprise software customer base to deliver mySAP.com. mySAP.com provides an open collaborative business environment of personalized solutions on demand. This enables companies of all sizes and industries to fully engage their employees, customers and partners to capitalize upon the new Internet economy. mySAP.com allows people to harness the power of the Internet to work smarter, better and faster by optimizing supply chains, managing strategic relationships, reducing time to market, sharing virtual information, and increasing productivity and shareholder value. SAP is listed on several exchanges including the Frankfurt stock exchange Frankfurt Stock Exchange The largest of Germany's eight securities exchanges, operated by Deutsche Borse AS. and NYSE under the symbol "SAP." The SAP World Wide Web site can be found at http://www.sap.com. SAP, mySAP.com, and all SAP product and service names herein are trademarks or registered trademarks of SAP AG. Other product and company names herein may be trademarks of their respective owners. (c) Copyright 1999, SAP AG |
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