S&Z signs recording firm to lease at up-and-coming music hotspot.

Long Island City can now add Rocket Rehearsal to its growing list of production and recording studios.

Sholom & Zuckerbrot Realty LLC (S&Z) has negotiated a 9,000 s/flease for the studio at 33-06 37th Avenue, announces S&Z chairman Sanford Zuckerbrot.

"When Rocket Rehearsal's Manhattan landlord decided to convert the four-story walk-up industrial building on West 36th Street into a residential property, the firm set its sights on a clean, high ceiling, one-story facility in Long Island City," says S&Z managing director Joseph Eliasoph, who represented the tenant.

"The new building provides incredible efficiencies for both their instrument/equipment rental business and their recording studios."

"Not only does this building suit Rocket Rehearsal's needs, so too does the neighborhood because it's a burgeoning hotspot for recording and production studios," adds S&Z executive vice president John Ritter, who represented the landlord, Octagon Properties LLC. "Long Island City's growing community of recording studios, film production facilities and other arts related businesses is the place Rocket Rehearsal felt it needed to be.

"The influx of new businesses and the conversion of industrial buildings to offices, stores, and restaurants has created a new dynamic, leading the way for young professionals who love the ambiance of the neighborhood and have relocated to the nearby residential buildings," Mr. Ritter adds.

Other recording and production studios in Long Island City include Silvercup Studios, Kaufman Astoria Studio and Roxy Studios.