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S&H greenpoints.com Closes Deal With XiNETix; Award-Winning One-to-One Marketing and Integrated Payment Services Team Joins S&H greenpoints.com.


Business/Technology Editors

MANCHESTER, Mass.--(BUSINESS WIRE)--April 27, 2000

S&H greenpoints.com, Inc., leaders in the loyalty and rewards business, announced today that shareholders approved a deal in which xiNETix of Fort Lauderdale, Florida Fort Lauderdale, known as the "Venice of America" due to its expansive and intricate canal system, is a city in Broward County, Florida, United States. The city's population is described as metropolitan, where diverse culture is commonplace. According to 2006 U.S.  will operate as part of the S&H greenpoints.com group of companies. The terms of the deal were undisclosed. xiNETix board member, Anders Ulegard, chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Quaestus SA of Geneva Geneva, canton and city, Switzerland
Geneva (jənē`və), Fr. Genève, canton (1990 pop. 373,019), 109 sq mi (282 sq km), SW Switzerland, surrounding the southwest tip of the Lake of Geneva.
, Switzerland, will also join the S&H greenpoints.com board of directors.

xiNETix, a leading-edge supplier of customer-specific marketing services to the grocery industry, provides software and services for personalized promotions, detailed web-based reporting, and integrated payment services through the use of an online network that interfaces with the store's point-of-sale (POS (1) See point of sale and packet over SONET.

(2) "Parent over shoulder." See digispeak.

POS - point of sale
) system. Last month xiNETix received the Electronic Marketing Vendor Award for its InfoPilot system at the Global Electronic Marketing Conference (GEMCON GEMCON Global Electronic Marketing Conference ), which recognizes industry-wide excellence.

The deal strengthens the S&H greenpoints.com digital strategy by offering one-to-one customer-specific marketing solutions to retailers and marketers. With xiNETix, retailers using S&H greenpoints can offer customers instant credits, printed communications on store receipts, and many more personalized offers that directly affect purchasing patterns. Using the combined approach of InfoPilot and S&H greenpoints, PSK (1) See preshared keys.

(2) (Phase Shift Keying) A simple digital modulation technique that uses two different phase angles for 0 and 1. Quadrature PSK (QPSK) uses four phase shifts for each two bits of input. See phase modulation and DPSK.
 Supermarkets Foodtown of Mount Vernon, NY, the S&H greenpoints.com launch partner in the metropolitan New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 area, last month received Best U.S. Independent Retailer Electronic Marketing Program, another top honor from GEMCON.

About S&H greenpoints.com, Inc.

S&H greenpoints.com is the digital reinvention of the The Sperry & Hutchinson Company, Inc., which has been in the loyalty and rewards business for over 100 years. Incorporated in 1896, the company introduced S&H Green Stamps, which soon became the leading national loyalty marketing currency. In early 1999, S&H was re-acquired by a group of investors led by a member of the founding Sperry (Beinecke) family to reinvent the company for the digital economy with the launch of http://www.greenpoints.com and S&H greenpoints, a branded digital rewards currency.
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Publication:Business Wire
Date:Apr 27, 2000
Words:339
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