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Rovia and Houghton Mifflin to Deliver Electronic Textbooks; Rovia's Ground-breaking, Secure Software to Serve as Platform for Electronic Textbooks.


Business/Technology Editors

BOSTON--(BUSINESS WIRE)--Jan. 31, 2001

Rovia, Inc., the emerging leader in providing secure, electronic distribution infrastructure for the publishing industry, and Houghton Mifflin Houghton Mifflin Company is a leading educational publisher in the United States. The company's headquarters is located in Boston's Back Bay. It publishes textbooks, instructional technology materials, assessments, reference works, and fiction and non-fiction for both young readers  Company (NYSE NYSE

See: New York Stock Exchange
:HTN HTN Hypertension
HTN High Blood Pressure
HTN Hierarchical Task Network
HTN Hughes Television Network
HTN Hospitality Training Network (Sydney, Australia)
HTN Histotechnology (program of study) 
), a leading educational publisher, today announced an agreement to deliver Houghton Mifflin College Division content online. Using Rovia's secure, interactive, Web-based platform, the College Division will offer online versions of textbooks to colleges and universities beginning in the Spring, 2001 semester. The agreement reflects Houghton Mifflin's commitment to expanding the reach of its content and services beyond traditional channels.

"Rovia's technology not only offers us a high level of security, but also adds high functionality designed to enhance learning," said June Smith, Executive Vice President, Houghton Mifflin College Division. "From the hundreds of sites that complement our programs to delivering enhanced textbook content online, we are committed to offering our customers learning options. Rovia shares this commitment by enabling users to access our electronic textbooks through a variety of platforms."

"Houghton Mifflin is a model for other textbook publishers who want to capitalize on Cap´i`tal`ize on`   

v. t. 1. To turn (an opportunity) to one's advantage; to take advantage of (a situation); to profit from; as, to capitalize on an opponent's mistakes s>.
 the full scope of ePublishing opportunities available on the Web," says Andres Nannetti, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Rovia. "Their forward-thinking approach makes them an ideal partner for Rovia. Their vision of the future of ePublishing ties in perfectly with the infrastructure and level of service that Rovia provides. As they look to expand the online reach of their content over the Web, secure distribution and access of this content will become increasingly important. Rovia is delighted to have the opportunity to play a role in helping Houghton Mifflin achieve this strategic goal."

Instructors may immediately adopt Rovia-powered textbooks through their Houghton Mifflin sales representative for the Spring 2001 semester. Students can purchase access to the titles directly from Rovia and Houghton Mifflin's College Division.

Rovia-enabled texts integrate the entire offering of materials that accompany a textbook - including interactive quizzes, videos and other multimedia enhancements - into a single platform. With Rovia's first product, the RovReader, professors and students can customize their content by annotating an·no·tate  
v. an·no·tat·ed, an·no·tat·ing, an·no·tates

v.tr.
To furnish (a literary work) with critical commentary or explanatory notes; gloss.

v.intr.
To gloss a text.
 text, highlighting sections, inserting "sticky notes," dog-earing pages, and exporting markups. Rovia's technology enables peer-to-peer sharing See peer-to-peer network.  of annotations and documents within a secure environment that complies with copyright laws.

Unlike current digital rights management (DRM (1) (Digital Radio Mondiale) A digital audio broadcasting (DAB) system for AM radio in Europe. See HD Radio.

(2) (Digital Rights M
) technology, Rovia's technology enables authorized users authorized user Radiation physics A person who, having satisfied the applicable training and experience requirements, is granted authority to order radioactive material and accepts responsibility for its safe receipt, storage, use, transfer and disposal  to view exact copies of copyrighted content from virtually any Web-enabled computer, and guarantees the security and integrity of information not only during transmission, but also during access and interaction. Another feature that distinguishes Rovia-powered textbooks, is that they look just like the printed version - with the same page numbering, layout and graphics - allowing the print and online versions to easily co-exist.

About Rovia

Rovia, Inc. (www.rovia.com) headquartered in Boston, Massachusetts “Boston” redirects here. For other uses, see Boston (disambiguation).
Boston is the capital and most populous city of Massachusetts.[3] The largest city in New England, Boston is considered the unofficial economic and cultural center of the entire New
, is the emerging leader in providing secure, electronic distribution infrastructure for the publishing industry. Rovia is the first secure system for accessing, annotating and sharing copyrighted content over the Web. Rovia's unique system features the RovReader, a proprietary, browser-based plug-in that enables users to view and interact with their personalized version of copyrighted information through virtually any Web-enabled device without compromising its security. Rovia's technology offers publishers and other content creators a wholly-outsourced solution for selling secure, online access to their copyrighted content for specified periods of time. Rovia has targeted the college textbook market as a strategic launching point for its products and services.

About Houghton Mifflin Company

Houghton Mifflin Company is a leading publisher of textbooks, instructional technology There are two types of instructional technology: those with a systems approach, and those focusing on sensory technologies.

The definition of instructional technology prepared by the Association for Educational Communications and Technology (AECT) Definitions and Terminology
, assessments, and other educational materials for elementary and secondary schools and colleges. The Company also publishes an extensive line of reference works and fiction and nonfiction for adults and young readers. The Company's Internet site can be found at www.hmco.com.
COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Date:Jan 31, 2001
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