Roku Announces Embedded SoundBridge Network Music Module; OEMs Can Easily Integrate Digital Music and Internet Radio Features Into New Consumer Electronics Products.LAS VEGAS Las Vegas (läs vā`gəs), city (1990 pop. 258,295), seat of Clark co., S Nev.; inc. 1911. It is the largest city in Nevada and the center of one of the fastest-growing urban areas in the United States. -- Includes Analog Devices' Blackfin(R) Processor for Maximum Performance Roku today announced that it is making its SoundBridge network music player technology available to original equipment manufacturers (OEMs) for use in consumer electronics products such as audio/video receivers, televisions, radios and music players. Based on Analog Devices' Blackfin processor and Roku's award-winning SoundBridge software, the Embedded SoundBridge network music module allows the easy addition of powerful, networked digital music features including Internet radio Listening to audio broadcasts via the Internet. There are more than 4,000 broadcasts available on the Internet that can be streamed and played by a software media player in the computer or in a stand-alone Internet radio with the software built in. and digital music playback. Embedded SoundBridge comes in a variety of options so OEMs can select wired or wireless connectivity for their products. Embedded SoundBridge integrates WiFi and 10/100 Ethernet, security keys, and all needed software into one low-cost module. Embedded SoundBridge is the most compatible network music module - supported protocols include Microsoft Windows Media Connect and Windows Media DRM Windows Media DRM is a Digital Rights Management service for the Windows Media platform. It is designed to provide secure delivery of audio and/or video content over an IP network to a PC or other playback device in such a way that the distributor can control how that content is 10 and OpenTalk, UPnP AV, Rhapsody (1) A subscription-based online music service from RealNetworks that gives users unlimited access to a vast library of major and independent label music. Within a single interface, Rhapsody provides access to streaming music, Internet radio and extensive music information and , Internet radio and more. Like Roku's SoundBridge product line, Embedded SoundBridge supports all major music services, stores and formats for playback of WMA (Windows Media Audio) An audio compression method from Microsoft. Known originally as MSAudio, this proprietary format competes with the MP3 and AAC methods. WMA encodes rapidly and is known to be especially effective at low bit rates. , AAC (Advanced Audio Coding) An audio compression technology that is part of the MPEG-2 and MPEG-4 standards. AAC, especially MPEG-4 AAC, provides greater compression and better sound quality than MP3, which also came out of the MPEG standard. , MP3, AIFF AIFF - Audio IFF , WAV and LPCM (Linear PCM) Refers to pulse code modulation (PCM) in which each sample is the full measurement of the sample point. The term is typically only used to contrast PCM with ADPCM. See PCM and ADPCM. file formats. Roku Embedded SoundBridge can play any song in WMA format, including protected WMA content from music services like Real Networks' Rhapsody, Napster, MSN Music, Musicmatch and Walmart.com. OEMs who choose Embedded SoundBridge also get Microsoft PlaysForSure verification, giving consumers an easy way to identify compatible devices and online stores that work together. "Roku builds the best network music player which makes the core technology naturally attractive to OEMs in the market," said Rob Enderle, principal analyst for the Enderle Group. "It's hard to beat inexpensive, easy to use and innovative, which is what makes Embedded SoundBridge one of the most interesting platforms to watch at CES and for the remainder of the year." "Our SoundBridge product line has received numerous accolades from consumers and the industry for its ease of use and compatibility with all digital music services and formats," said Roku Founder and Chief Executive Officer Anthony Wood. "Now, SoundBridge's proven technology is available for OEMs who want to integrate digital music features into their own products, with an easy-to-use module." By issuing commands to Embedded SoundBridge over a serial bus, any consumer electronics product can play Internet radio or digital music over a home network. Embedded SoundBridge handles the complicated work behind the scenes with its embedded and powerful network music processor. Embedded SoundBridge distills complicated tasks such as WiFi certification, WiFi drivers, support for multiple server types, digital rights management, compatibility testing, and internet radio to a simple set of serial commands. The flexibility of this approach allows an OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and to create a fully custom user interface if they wish, or use Embedded SoundBridge's built-in user interface primitives. "Digital music, Internet radio, and music streaming are quickly becoming standard features in consumer electronics products from digital media adaptors to audio/video receivers," said John Croteau, general manager, Media Platforms and Services group, Analog Devices. "Built on our Blackfin processor, Roku's Embedded SoundBridge offers consumer OEMs a cost-effective solution with field-proven interoperability for PCs, home networks and Internet music services." About Roku Roku is a privately held digital media company located in Palo Alto, Calif., and founded by Anthony Wood, the inventor of the digital video recorder See DVR. (DVR (1) (Digital Video Recorder) A device that records video onto a hard disk from one or more ceiling mounted video cameras. Part of a security system, the DVR typically supports 4, 8 or 16 separate camera channels. ). Roku designs sleek digital media products that maximize the digital home entertainment experience. Roku's award-winning products include Roku SoundBridge network music players and Roku PhotoBridge HD digital media players. All trademarks are the property of their respective owners. |
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