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Robert Mondavi Winery announces property acquisition.


NAPA VALLEY Napa Valley, Calif.: see under Napa.

Napa Valley

greatest wine-producing region of the United States. [Am. Hist.: NCE, 2990]

See : Wine
, Calif.--(BUSINESS WIRE)--March 27, 1996--Robert Mondavi Winery announced today its acquisition of one of California's most prestigious vineyard properties.

The 750-acre Sierra Madre Sierra Madre, city, United States
Sierra Madre (sēĕr`ə mä`drā), residential city (1990 pop. 10,762), Los Angeles co., S Calif., at the foot of Mt. Wilson; inc. 1907. There is some light manufacturing.
 Vineyard located in Santa Maria Santa Maria, city, Brazil
Santa Maria (sän`tə mərē`ə), city (1991 pop. 217,592), Rio Grande do Sul state, S Brazil. It is a major railroad terminus and the site of an important military base.
 Valley, Santa Barbara County, has been purchased from Sierra Madre, Inc. principals Dale Hampton, Douglas Kramer, Robert Schultz and John Cushman, winery officials said today. The vineyard is recognized by industry observers, wine critics and winegrowing experts alike as one of the most outstanding sources for Chardonnay and Pinot Noir grapes.

"California's Central Coast appellation ap·pel·la·tion  
n.
1. A name, title, or designation.

2. A protected name under which a wine may be sold, indicating that the grapes used are of a specific kind from a specific district.

3. The act of naming.
 is emerging as one of the world's great winegrowing regions and our family is committed to developing its full potential. Together with our 600-acre Byron Estate Vineyard, the acquisition of the renowned Sierra Madre Vineyard assures Robert Mondavi Winery access to the region's most extraordinary fruit," Michael Mondavi, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , said.

Grapes from the Sierra Madre Vineyard are targeted primarily for the winery's Robert Mondavi Coastal and Byron wine programs.

In addition to the Sierra Madre Vineyard acquisition, earlier this month the winery purchased a 360-acre property near the small town of Garey in Santa Maria Valley. Not currently in vines, the Garey Ranch property will be planted to Chardonnay and Pinot Noir in 1998. With the addition of Sierra Madre and the Garey Ranch, Robert Mondavi Winery now owns about 1,700 acres of vineyard land in Santa Maria Valley.

The Sierra Madre Vineyard consists of approximately 640 plantable acres, with 410 acres in vines and another 230 acres scheduled to be planted in 1997, according to Robert Mondavi Winegrowing Relations Manager Robert La Vine. The vineyard is planted primarily to Chardonnay and Pinot Noir, with 30 acres of Sauvignon Blanc in production. The 1997 planting will include about another 150 acres of Chardonnay and an additional 60 acres of Pinot Noir.

Originally planted in 1973, Sierra Madre Vineyard earned a reputation for the production of stellar Pinot Noir and Chardonnay by the early eighties, boosting demand for its fruit among some of the state's top winemakers.

"Location, location, location Location, Location, Location is a popular Channel 4 property programme, presented by Kirstie Allsopp and Phil Spencer. The reality show follows two real estate experts as they try to find the perfect home for a different set of buyers each week. It first aired in May 2001.  is the key to this vineyard's success - it's one of the coolest, if not the coolest, vineyard sites in Santa Maria Valley," La Vine said.

Outstanding marine-influenced climatic conditions (morning and evening fog, afternoon winds and low annual rainfall) combined with well-drained, sandy loam loam, soil composed of sand, silt, clay, and organic matter in evenly mixed particles of various sizes. More fertile than sandy soils, loam is not stiff and tenacious like clay soils. Its porosity allows high moisture retention and air circulation.  soils create ideal conditions for the cultivation of Pinot Noir and Chardonnay. The resulting wines, La Vine said, are especially noted for their great concentration, complexity and structure.

Robert Mondavi produces and markets ultra premium, super premium and popular premium wines worldwide under the following labels: Robert Mondavi Napa Valley, Robert Mondavi Coastal, Woodbridge by Robert Mondavi, Vichon, Vichon California and Byron Vineyard and Winery. The winery also produces and markets Opus One in partnership with the Baroness Philippine de Rothschild Baroness Philippine Pascale de Rothschild (born 1935) is the owner of the French winery Château Mouton Rothschild. She also has acted under the stage name Philippine Pascale.  of Chateau Mouton mouton

lamb pelt made to resemble seal or beaver.
 Rothschild in Bordeaux. In addition, the winery recently entered into international joint ventures with the Frescobaldi family in Italy and Caliterra in Chile.

CONTACT: Robert Mondavi Winery

Margaret Kearns, 707/226-1395, ext. 3299
COPYRIGHT 1996 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1996, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Mar 27, 1996
Words:499
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