Roamware Launches Suite of Converged Mobile Voice, Messaging and Data Solutions to Increase Operator ARPU.Business Editors & High-Tech Writers SINGAPORE--(BUSINESS WIRE)--Aug. 28, 2002 Company's Service Delivery System Enables Global Mobile Operators to Provide Enhanced Roaming The ability to use a communications device such as a cellphone or PDA and be able to move from one cell or access point to another without losing the connection. Solutions, Creating New Revenue Streams Offering mobile operators worldwide the ability to drive new revenue streams and increase average revenue per user (ARPU (Average Revenue Per User) A calculation often used to determine the overall value of an application. It is also used to rate particular customers, especially in the wireless space, by comparing someone's account to the overall average. ), Roamware Inc. (www.roamwareinc.com)(formerly Mobileum Inc.) today announced its formal entry into the wireless industry as a leading provider of enhanced voice and data roaming solutions for operators worldwide. "Roamware's foundation, which is strongly rooted in the mobile operator services A variety of telephone services that require human intervention, including person-to-person calls, collect calls, credit card billing and directory and dialing assistance. Such services are performed by LECs, IXCs and alternative operator services (AOS), organizations that are used by and customer care arena, enables us to understand the business and technical challenges that operators face in providing their customers seamless, advanced mobile voice and data services, while sticking to their bottom-line objectives to drive ARPU and achieve a quick return on investment," said Mohan Uttarwar, chief executive officer and president of Roamware. "As the industry continues to move toward deploying enhanced voice and data services, operators and their subscribers will benefit from Roamware's scaleable solutions, which allow roaming subscribers to move in and out of their local regions without a disruption to the wireless services they use in their home area." The company's flagship product A primary product of a company, which is typically why the company was founded and/or what made it well known. For example, MS-DOS, Windows and the Microsoft Office suite have been flagship products of Microsoft. CorelDRAW is a flagship product of Corel Corporation. , Roamware Service Delivery System (SDS 1. (company) SDS - Scientific Data Systems. 2. (tool) SDS - Schema Definition Set. ), provides the core technology for the design and deployment of a suite of converged voice, messaging and data services targeted at the needs of a specific subscriber segment. Roamware SDS enables operators to drive ARPU by providing them with an innovative and future-proofed technology for addressing the challenges associated with deploying rich and personalized per·son·al·ize tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es 1. To take (a general remark or characterization) in a personal manner. 2. To attribute human or personal qualities to; personify. roaming services. Targeted toward GSM (Global System for Mobile Communications) A digital cellular phone technology based on TDMA that is the predominant system in Europe, but also used worldwide. Developed in the 1980s, GSM was first deployed in seven European countries in 1992. and GPRS (General Packet Radio Service) The first high-speed digital data service provided by cellular carriers that used the GSM technology. GPRS added a packet-switched channel to GSM, which uses dedicated, circuit-switched channels for voice conversations. operators, and ready for 2G, 2.5G and 3G network evolution, Roamware SDS-based solutions include Roamware SRP SRP - A data link layer protocol. and Roamware ARP. Roamware SRP -- Built around the company's Roamware SDS, Roamware SRP is a suite of innovative roaming services that enable operators to jumpstart their roaming service offering by establishing a seamless communication channel with all their roamers, providing them with valuable home and local information wherever they travel.
The Roamware SRP services include:
-- Outreach Messaging -- empowers mobile operators to proactively
reach out to inbound and outbound roamers via a suite of
personalized multi-modal messaging delivery services. Roamware's
Outreach Messaging is compatible with several value-added modules
including a Traffic Redirection module.
-- Optimized Routing -- allows operators to efficiently route all
in-network roaming subscriber calls, leading to reduced costs and
increased margins.
-- Roaming Short Codes -- allows subscribers to access value-added
services by using familiar home short codes, resulting in
increased call completion and increased revenue for operators.
-- Smart Call Assistance -- automatically corrects roaming
subscribers' dialing mistakes, making local and international call
dialing easy.
-- Missed Call Alerts -- notifies outbound roamers about their missed
calls in the form of an SMS containing the caller ID of the party
that was trying to reach them.
-- Loyalty Management -- enables operators to build brand loyalty and
network stickiness by deploying innovative incentive and reward
programs targeted at their roaming subscribers.
-- Traffic Redirection -- enables operators to proactively reach out
to their inbound and outbound roamers and influence the roamer's
choice of network.
Roamware ARP -- Further building on Roamware SRP, Roamware ARP consists of a suite of advanced roaming services that enable operators to cater to their subscribers' specific roaming needs. By providing subscribers with cost-effective, personalized services, operators are able to lock in roamers to their networks with sticky services, driving ARPU.
Services included in this solution are:
-- Multiple MSISDN Roaming -- enables operators to offer local
numbers to roamers who frequently roam between two
regions/countries, leading to optimized roaming call costs for
roamers and sustainable recurring revenue streams for operators.
-- Signaling Relay System -- enables mobile operators to leverage
their existing roaming relationships to extend full-fledged
roaming services to their newer regional networks, without the
need to go through an extensive roaming relationship set-up
process.
"By enabling operators' roaming customers to continue to utilize the wireless voice and data services they are accustomed to in their home region, Roamware allows operators to achieve new revenue streams and increase ARPU, while gaining a service-differentiated edge over their competitors," said Uttarwar. "These roaming solutions will play an integral role in operators' plans for evolving their next-generation networks and related applications." Roamware has helped several leading operators in Asia, Europe and the Middle East drive new revenue streams by deploying a new generation of enhanced roaming services. The company continues to work with operators such as BPL See broadband over power lines. Mobile, Fastlink, Orange India, TA Orange, StarHub and TIMECel, to design and deploy next-generation roaming services with a convergence of voice, messaging and data. About Roamware Inc. Roamware enables mobile operators to design and deploy a new generation of cost-optimizing and revenue-generating services with an attractive ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot). promise, leading to increased profitability, reduced churn churn: see butter. and strategic competitive differentiation. These new generation services are built around a core technology footprint called the Roamware Service Delivery System (SDS), which allows operators to unify 1. (database, product) Unify - A relational database produced by Unify Corporation. 2. (algorithm) unify - To perform unification. critical subscriber information for design and deployment of intelligent personalized services. Roamware SDS is designed to work seamlessly on 2G and 2.5G networks with a future-proofed evolution to support 3G networks. The company's initial suite of services, built on Roamware, are focused on addressing the problem of acquiring and retaining roamers, driving ARPU from roaming via new services and optimizing operational costs while delivering enhanced roaming services. They enable operators to attract and retain roamers via differentiated services Offerings that can be classified by type, or quality, of service. For example, a differentiated services network could prioritize real time traffic for a higher fee. , leading to increased high-margin roaming revenues. Roamware's executive and engineering leadership consists of experienced visionaries from the telecommunications Communicating information, including data, text, pictures, voice and video over long distance. See communications. industry. The company has headquarters in Cupertino, Calif. with its European office in Brussels, Belgium and Asian office in Hong Kong Hong Kong (hŏng kŏng), Mandarin Xianggang, special administrative region of China, formerly a British crown colony (2005 est. pop. 6,899,000), land area 422 sq mi (1,092 sq km), adjacent to Guangdong prov. with a global development center in Mumbai, India. |
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