Printer Friendly
The Free Library
22,725,466 articles and books

RnetHealth.com Inks Pact For Access Television Network's Ad Avails; Purchases Short Form Advertising Inventory To Reach Up To 32.0 Million Cable Households Daily.



Business Editors/Television & Healthcare Writers

SANTA MONICA Santa Monica (săn`tə mŏn`ĭkə), city (1990 pop. 86,905), Los Angeles co., S Calif., on Santa Monica Bay; inc. 1886. Tourism and retailing are important, and the city has motion-picture, biotechnology, and software industries. , Calif.--(BUSINESS WIRE)--Aug. 2, 2000

RnetHealth.com, Inc. (OTCBB OTCBB

See OTC Bulletin Board (OTCBB).
:RNET RNET Reserva Natural do Estuário do Tejo (Tagues Estuary Nature Reserve, Portugal) ) today announced that it has purchased a substantial portion of the short-form advertising inventory of Access Television Network for a period of eight weeks, commencing September 4, 2000 with a further option to extend the pact for an additional five weeks.

For the initial eight week term, RnetHealth.com will broadcast 4,032 minutes of commercials across Access TV's network supporting RnetHealth.com's web-site, branding initiatives, and e-commerce, as well as the introduction of new RnetHealth.com services including areas of health and wellness, smoking cessation smoking cessation Public health Temporary or permanent halting of habitual cigarette smoking; withdrawal therapies–eg, hypnosis, psychotherapy, group counseling, exposing smokers to Pts with terminal lung CA and nicotine chewing gum are often ineffective.  and pharmaceutical advertising. This unprecedented opportunity will allow RnetHealth.com to air daily 144 30-second television commercials reaching an audience of up to 32 million households.

Wendy Borow-Johnson, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of RnetHealth.com, stated, "The Access TV advertising inventory allows us to promote both RnetHealth.com's and the healthcare industry's products and services with the reach and, most important, frequency that we know is critical for direct response healthcare marketing. This will round out the cross-media platform opportunity that RnetHealth.com can offer sponsors."

"We are pleased to work with RnetHealth.com, Inc. on the launch of their direct response healthcare initiatives, and look forward to a successful roll-out of their planned programs," said Bill Bernard, President of Access Television Network, Inc.

About Access TV

Access Television Network, Inc., launched in 1993 and currently reaching a combined 32 million cable subscribers via two channels, is based in Irvine, California Irvine is an incorporated city in Orange County, California, United States. It is a planned city, mainly developed by the Irvine Company since the 1960s. Formally incorporated on December 28 1971, the 69.7 square mile (180.5 km²) city has a population of 202,079 (as of 2007). . Access Television's digital distribution platform is designed to provide local cable systems with an efficient means of generating incremental Additional or increased growth, bulk, quantity, number, or value; enlarged.

Incremental cost is additional or increased cost of an item or service apart from its actual cost.
 revenue from paid and promotional programming. Access delivers multiple programming feeds via PanAmSat's Galaxy XI Satellite and provides affiliates with fixed fees for time granted. Video switching gear is made available at no charge to the cable affiliate.

About RnetHealth.com

RnetHealth.com, Inc. (symbol: RNET) (the "Company") is a digital media company leveraging the converging digital technologies of the Internet (www.rnethealth.com) and television (Recovery Network) to deliver traditional and alternative behavioral health Behavioral health was first used in the 1980's to name the combination of the fields mental health and substance abuse. As an example, an organization serving both mental health and substance abuse clients might refer to its practice as behavioral health or  interactive intervention and self-help programs, community and e-care to consumers, businesses and their employees.

Recovery Network is a satellite delivered television network reaching approximately 6.8 million cable households.

The Internet component -- www.rnethealth.com -- provides a branded, integrated, Web-based solution via a public platform for consumers, as well as a business to business platform for the behavioral healthcare needs of employees, employers, insurance companies, managed care organizations, health care systems, providers, universities and other organized communities. The Company is the behavioral health resource for America Online's Digital City, Inc., the No. 1 local online city guide network. RnetHealth.com receives branding on AOL/DCI and direct links from AOL-DCI to the RnetHealth.com web site.

The company's primary market is individuals whose lives are impacted by behavioral health issues (e.g., eating disorders eating disorders, in psychology, disorders in eating patterns that comprise four categories: anorexia nervosa, bulimia, rumination disorder, and pica. Anorexia nervosa is characterized by self-starvation to avoid obesity. , depression, substance abuse, stress, anxiety, etc.) as well as by the emotional and behavioral components of chronic diseases associated with behavioral health issues (including cancer, heart disease, hypertension, asthma, diabetes, hepatitis, and others). The company provides action plans for traditional forms of treatment, as well as clinically based alternative and complementary health solutions.

RnetHealth.com's efforts are uniquely integrated with leading nonprofit behavioral health care organizations. The Company's National Partnership for Recovery and Prevention (NPRP NPRP Navy Professional Reading Program
NPRP National Prion Research Program
NPRP National Potato Research Program (Nepal)
NPRP National Planning and Research Program
NPRP Number Portability Routing Protocol
) consists of over 50 prominent national health, support, recovery and prevention organizations that represent over 40 million people throughout the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. .

For more information on Access Television, please contact: Bill Bernard Access Television Network, Inc. 2600 Michelson Drive Suite 1650 Irvine, CA 92612 (949) 263-9900 Ext. 212 bbernard@accesstv.com

Safe Harbor Safe Harbor

1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated.

2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive.
 Statement under the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995: The statements which are not historical facts contained in this press release are forward-looking statements that involve certain risks and uncertainties including but not limited to risks associated with the uncertainty of future financial results, additional financing requirements, development of new products, government approval processes, the impact of competitive products or pricing, technological changes, the effect of economic conditions, and other uncertainties detailed in the Company's filings with the Securities and Exchange Commission.
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

 Reader Opinion

Title:

Comment:



 

Article Details
Printer friendly Cite/link Email Feedback
Publication:Business Wire
Date:Aug 2, 2000
Words:693
Previous Article:Harris Corporation Awarded $20 Million Production Contract Supporting U.S. Army Multiple Launch Rocket System.
Next Article:Aon Reports Second Quarter 2000 Earnings.
Topics:



Related Articles
Latin TV market in facts & figures.
RnetHealth.com Adds 93,000 Cable Households.
Recovery Network Launches in Cincinnati to 165,000 Cable Households.
RnetHealth.com Inks Tim Somers as Vice President of Affiliate Sales.
RnetHealth.com Promotes N. Frank Collins to Executive Vice President.
RnetHealth.com Adds 150,000 Cable Households in Atlanta.
RnetHealth.com Launches Recovery Network to 85,000 New Cable Households in Lansing, Michigan.
RnetHealth.com Launches Recovery Network To 85,000 New Cable Households In New Haven, CT.
RnetHealth.com Launches Recovery Network to 260,000 New Cable Households in Prince George's County, Maryland.
Digital Multimedia comes to the rescue of broadcasting.

Terms of use | Copyright © 2014 Farlex, Inc. | Feedback | For webmasters