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Rich Products celebrates 60 Delicious Years: rewards for Associates reflect company's spirit of innovation.

Rich Products Corp., headquartered in Buffalo, NY, kicked off a year-long celebration of "60 Delicious Years" as a family-owned company with a worldwide birthday party for Associates and customers March 14.

Using their multi-generational recipe for success as the foundation, the year-long party will include three layers of celebration:

* The company-wide "Party Around The World,"

* The launch of a unique Associate recognition program, and

* Lunch room renovations at every manufacturing facility.

All events integrate the company's guiding principles of innovation, creativity and commitment to family. Rich's Associates, customers and the company's 91-year-old founder, Robert E. Rich, Sr., will be central to the commemoration of this landmark year.

One Day-long Party Spans Nine States and 11 Countries

The "Party Around The World" will take place both domestically and abroad, in states such as Tennessee, California, Ohio California, Ohio is a small neighborhood in the city of Cincinnati. It is located on the banks of the Ohio River. Because of this, many of its historical homes have water damage. It is not uncommon to see a home with two or three stories only being inhabited on the uppermost story. , Texas, Georgia, Virginia, New Jersey, New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
, and Illinois; and in countries such as South Africa South Africa, Afrikaans Suid-Afrika, officially Republic of South Africa, republic (2005 est. pop. 44,344,000), 471,442 sq mi (1,221,037 sq km), S Africa. , Russia, Mexico, Italy, Brazil, India, Korea, China, Canada, Thailand, and the United Kingdom.

Chairman Robert Rich Robert Rich may refer to:
  • Robert Rich (musician), American ambient musician
  • Dalton Trumbo, American screenwriter and novelist, used pen name Robert Rich because of blacklisting
  • Robert Rich, 1st Earl of Warwick
, Sr., and other members of the Rich Family will visit selected locations to thank Associates for achieving their vision of "caring for customers like only a family can."

"The extraordinary members of Rich's Family of Associates from all parts of the world have shown tremendous commitment and passion to make this company successful. They are the motivation for this celebration," said Robert E. Rich, Sr. "Our 60th birthday celebrations are our chance to thank and recognize Associates for all that they've done to ensure the continued success of this company.

Associates Aim to Win Trip Anywhere in the World

Through Rich's "Going the Extra Mile," or GEM, recognition program, all Associates will be eligible for tiered levels of rewards based on the significance on the contribution being recognized. The highest reward level includes one extraordinary prize: the Associate or team of Associates selected for the company's "Robert E. Rich Spirit of Innovation Award" will receive a week-long, expenses-paid trip to anywhere in the world! Coworkers will select nominees based on commitment to Rich's core values and contribution to the company's success. The winner will be announced in December at Rich's Innovation Recognition event.

"This formal recognition program enables us to improve our ability to effectively recognize, celebrate and reward the outstanding contributions of our Associates," said Mindy Rich, Executive Vice President of Innovation at Rich Products. "We feel this program is a valuable investment in our company and our culture because a consistent and meaningful recognition program is one of the most effective ways to keep valuable performers engaged, motivated and committed."

Rich Family Invests in Inspiration through Worldwide Renovation Program

In the past 60 years, Associates have given Rich's many gifts, primarily the gifts of their time, talent and dedication. The lunch room renovation program is a means for the company to give something back to Associates.

"As part of our family, it is important to us that Associates have a comfortable and inspiring place at work to relax, rejuvenate re·ju·ve·nate  
tr.v. re·ju·ve·nat·ed, re·ju·ve·nat·ing, re·ju·ve·nates
1. To restore to youthful vigor or appearance; make young again.

 and recharge re·charge  
tr.v. re·charged, re·charg·ing, re·charg·es
To charge again, especially to reenergize a storage battery.

 for the day's activities. Most often, the place we all head to for mid-day refueling is the break/lunch room," said Robert E. Rich, Jr., President, Rich Products Corp.

Throughout 2005, Rich's will be renovating and updating the break/lunch rooms at all manufacturing sites around the globe. While the renovations will include some common elements across sites, the project will incorporate Associate's suggestions and will reflect the individuality of each location and celebrate the company's geographic diversity and international scope.

About Rich's

Since Mr. Rich founded the company in Buffalo, NY in 1945, Rich's has grown from the inventor of nondairy non·dair·y  
Containing no milk or dairy products: nondairy coffee creamer. 
 whipped topping Whipped topping is a non dairy product made to resemble the taste, texture, and look of whipped cream. Whipped Topping normally contains some mixture of partially hydrogenated oil, sweeteners, and other ingredients.  to a food industry giant with manufacturing facilities and offices in 18 countries. The company's spirit of innovation began with Rich's discovery that the soy bean could be frozen, thawed and whipped.

Since creating the hugely successful Rich's[R] Whip Topping[R] Non-Dairy Topping, the company has been responsible for a number of industry firsts including the introduction of the non-dairy creamer Non-dairy creamers typically contain sodium caseinate, a milk protein (casein) derivative that does not contain lactose and is not considered a dairy product. Other common ingredients include corn syrup and vegetable oil solids. , Coffee Rich[R], and a patented manufacturing process that allows foods to remain soft while frozen. Most recently, the company's Niagara Farms[TM] Premium Blended Premium Blend is a television show on the American cable television channel Comedy Central. The program features a well-known stand up comedian as an emcee who introduces four or five lesser known comedians looking for a big break on television.  Whipped Topping was named "Best of Show" at a new product competition sponsored by a prestigious North American North American

named after North America.

North American blastomycosis
see North American blastomycosis.

North American cattle tick
see boophilusannulatus.
 industry association.

Rich's is divided into three major business groups: the Rich's US/Canada group, The Rich-SeaPak Group, and the Rich International Group. This diverse portfolio showcases the company's innovative business style. The company also owns the Buffalo Bisons
''This article is about the minor league baseball franchise, for other teams named Buffalo Bisons see Buffalo Bisons (disambiguation).
''This article covers all modern incarnations but focuses on the AA team founded in 1979 and the AAA team that moved from
, the Triple-A International League affiliate of the Cleveland Indians Editing of this page by unregistered or newly registered users is currently disabled due to vandalism. ; the Wichita Wranglers The Wichita Wranglers are a former minor league baseball team based in Wichita, Kansas. The team, which played in the Texas League, was the Double-A affiliate of the Kansas City Royals major-league club. The Wranglers played in Lawrence-Dumont Stadium, located in Wichita. , the Double-A Texas League affiliate of the Kansas City Royals The Kansas City Royals are a professional baseball team based in Kansas City, Missouri. The Royals are a member of the Central Division of Major League Baseball's American League. From to the present, the Royals have played in Kauffman Stadium. ; Rich Renaissance Catering; Palm Beach National Golf & Country Club and The Travel Team.

Rich's "60 Delicious Years" have been marked by innovative breakthroughs, an unparalleled commitment to treating Associates and customers like family, and aggressive worldwide growth. Rich's plans on continuing product development, seeking strategic acquisitions, and will continue its unyielding commitment to excellence for the next 60 years.

For further information contact Cindy Anderson, Rich Products Corp.

Tel: 716-878-8932.

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Publication:Frozen Food Digest
Geographic Code:1USA
Date:Apr 1, 2005
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