Research and Markets: High level of Complexity in GPRS Tariff Structures Exists across Europe.

DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c21223) has announced the addition of GPRS Pricing Europe to their offering

GPRS has confronted criticism in recent years focused on the inaccessibility of services given the diffusion of compatible handsets, and the complexity of pricing plans.

In this new report, based on a survey of European mobile service providers, the findings relating to price complexity lend weight to earlier challenges perceived to GPRS adoption. However innovation to segment marketing of GPRS services has more recently been derived from the deployment of EDGE, and bundling with Wi-Fi and 3G offerings, presenting a quite different set of opportunities than even one year ago.

Although a few service providers have initiated tariff reform in the sector, the report finds that a high level of complexity in tariff structures and pricing levels persists across Europe. Marked differences in pricing too pertain between former eastern Europe/Accession state countries and Western Europe.

The report seeks to separate the tangled structure of GPRS tariffs, how the service is competitively positioned, and importantly, contains tariff tables for 83 mobile operators.

Key features and benefits of the report:

--83 mobile service providers

--31 European countries

--More than 300 tariff schemes included

--Analysis of GPRS inclusive and volume based tariffs

--Tariff tables presented in Excel spreadsheets for 83 mobile service operators

--22pp analytical report

--23 tables and charts

Who Should Buy this Report:

--Mobile Service Providers

--Mobile GRX Exchanges

--Satellite Service Providers

--Equipment Vendors in the Mobile Marketplace

--Roaming Facilitator Organisations and Companies

--Regulatory Bodies

--Consultancies

--Mobile Investors, Venture Capital Companies

For more information visit http://www.researchandmarkets.com/reports/c21223