Report Explores the Future of Hellenic TV.Athens-based JTTV Films' John Triantafyllis recently released a 25-page study of Greece's media landscape. The report revealed a plethora plethora /pleth·o·ra/ (pleth´ah-rah) 1. an excess of blood. 2. by extension, a red florid complexion.pletho´ric pleth·o·ra n. 1. of changes throughout the industry, from programming to management to law, and offered predictions and a TV ratings survey. From May 1 to September September: see month. 1, 2000, the four Greek In desktop publishing, to display text in a representative form in which the actual letters are not discernible, because the screen resolution isn't high enough to display them properly. The software lets you set which font sizes should be greeked. stations with the highest shares were Antenna TV, Teletypos S.A./Mega Channel, Alpha Satellite TV and Star Channel. Antenna was number one in overall audience shares and the station also dominated primetime shares until mid-August Noun 1. mid-August - the middle part of August period, period of time, time period - an amount of time; "a time period of 30 years"; "hastened the period of time of his recovery"; "Picasso's blue period" , when Mega took the lead. The study noted that Greek-language series usually grabbed the top spots, although during July and August most of those series were reruns. The troika of OTE OTE Chiefly Brit (esp. in job adverts) on target earnings: the minimum amount of money a salesman is expected to make OTE abbr (Comm) (= on-target earnings) → Einkommensziel nt (Hellenic Telecommunications Communicating information, including data, text, pictures, voice and video over long distance. See communications. Organization), ERT ERT abbr. estrogen replacement therapy Estrogen replacement therapy (ERT) A treatment in which estrogen is used therapeutically during menopause to alleviate certain symptoms such as hot flashes. S.A. and Alpha Satellite has come apart. OTE criticized the alliance's breakdown but announced that it would work on creating a digital platform which would serve as a telecommunications provider. For the time being, OTE is paying for the platform and is available for carriage agreements. According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. the report, OTE may offer video-on-demand under the available ADSL See DSL. ADSL - Asymmetric Digital Subscriber Line system. In addition, Alpha is rumored to be creating its own digital platform. Intracom, the main telecommunications supplier for Greece's state-owned phone company, acquired the TV station known as TV Magic and renamed it Flash TV. Intracom has acquired more than 20 Greek TV stations and plans to form a network. The report noted that this venture would be unprecedented, as the concept of networks has never been tried in Greece. There is currently a law in Greece limiting the use of frequencies. The Greek study disclosed that Intracom has come under fire from both the government and its opposition, the parliament. Both groups are attempting to pass a law that would prevent any state-owned entity or government supplier from owning mass-media outlets. Personnel changes at Makedonia TV have delayed the station's launch of new programming, which has been rescheduled for January 1, 2001. Antenna TV formed an affiliation with Makedonia TV in February 2000 with the goal of revamping the programming slate to include entertainment shows from overseas and from Antenna's extensive rights library of Greek-language product. Added to Makedonia TV's lineup A criminal investigation technique in which the police arrange a number of individuals in a row before a witness to a crime and ask the witness to identify which, if any, of the individuals committed the crime. is action/adventure programming for young people. The new general director of the station is Dimitri Gontikas. The report disclosed that Antenna TV now holds controlling shares in Bulgarian TV and radio. The company spent U.S.$3.7 million to acquire Nova Television (a free-to-air private TV station airing 24/7), Multimex (which transmits Nova) and Radio Express. Other Greek stations under renovation include New Tempo and Seven 7 (formerly Seven X). Plans for revamping New Tempo's image and programming are currently in progress. However, its fall 2000 launch has been delayed, most likely until January 2001. Seven 7 is now under new ownership and getting a facelift An earlier font scaler for Windows and WordPerfect from Bitstream Inc., Cambridge, MA (www.bitstream.com) that provided on-the-fly font scaling for Bitstream's own Speedo fonts. FaceLift for Windows also supported Type 1 fonts. . The new station will be launched for the fall 2000-winter 2001 season. Seven 7 is rumored to have acquired the controlling interest controlling interest The ownership of a quantity of outstanding corporate stock sufficient to control the actions of the firm. Controlling interest often involves ownership of significantly less than 51% of a firm's outstanding stock because many owners fail in the station's Junior's TV. According to the media report, insiders say that Seven 7 itself has been acquired for the Magna satellite/digital platform. The TV station Alter Channel, formerly known as Alter 5 or Kanali 5, premiered its programming on October 27, 2000. The new lineup includes children's shows, documentaries and films. Following the paths of other stations, Alter also features in-house In-house In the context of general equities, keeping an activity within the firm. For example, rather than go to the marketplace and sell a security for a client to anyone, an attempt is made to find a buyer to complete the transaction with the firm. productions such as talk shows and news/current-affairs programs. The media report revealed that there was an internal rift at Multichoice. The company required additional funding due to the expansion of Nova and satellite TV so its board of directors requested all of its partners to invest further. Multichoice valued Nova at $105 million. At first, the four main partners agreed to sell their 42 percent. Later, one of the partners offered to buy the 42 percent share at a value of U.S. $0.4 million, which increased the value of Nova to U.S. $120 million. The three remaining partners apparently had second thoughts and refused to sell their percentages. On the programming side, a new service called Nova Cinema has been launched. The PPV Positive predictive value (PPV) The probability that a person with a positive test result has, or will get, the disease. Mentioned in: Genetic Testing PPV porcine parvovirus. PPV Positive-pressure ventilation service will feature ten first-run tides per month. The digital platform Interactive S.A. was granted an operating license on the condition that it be functional by the end of October 2000. The company has had its ups and downs ups and downs pl.n. Alternating periods of good and bad fortune or spirits. ups and downs Noun, pl alternating periods of good and bad luck or high and low spirits , according to the report, but things have since settled down. Acquisition deals were inked for features and TV movies, though not necessarily first-run. The company plans to acquire documentaries, children's programming and light entertainment. By late December 2000, however, the platform had still not been launched. As for children's programming, there is a new law in Greece which prohibits the broadcast of toy advertisements between the hours of 7 a.m. and 10 p.m. This law has led to a decrease in the licensing of children's programs and declining license fees. Some stations, such as Alpha, don't even have slots for kids' programming. The report predicted that the sharp increase of the U.S. dollar and the decline of the Euro will have an effect on Greece's foreign acquisitions market as returns on investment are lessened less·en v. less·ened, less·en·ing, less·ens v.tr. 1. To make less; reduce. 2. Archaic To make little of; belittle. v.intr. To become less; decrease. .
Greek Media in Figures
Total population: 10.5 million
Total households: 3.65 million
TV Households (% of total HH):
92
TV households with 2+
TVs (% of total HH): 48
Households with VCR
(% of total HH): 55
Total satellite dishes: 19,000
Quarterly Web users: 1 million
Quarterly Web consumers: 73,000
Cinema and Home Video
Market
Cinema admissions: 13 million
Gross box office
revenue: 72 million (US$)
Number of screens: 340
Feature films produced: 16
TV, Radio & Advertising
Revenue (millions USD)
Total TV broadcasting
revenue: 842
Total advertising revenue: 702
Total TV subscription
revenue: 140
Total radio broadcasting
revenue: 45
Advertising Spending
(millions USD)
TV: 686
Radio: 77
Press: 713
Cinema: 8
Outdoor and transport: 181
Total ad spending: 1.7 billion
TV in Greece and Cyprus GREECE TV Stations Alpha Satellite Television S.A. Alter Channel S.A. Antenna Television S.A. ERT S.A/ET-1 ERT S.A./Net Flash TV (formerly TV Magic) Makedonia TV Nea Tileorasi S.A./Star Channel New Tempo Teletypos S.A./Mega Channel Satellite/Digital TV Interactive S.A./Magna Nova OTE (Hellenic Telecommunication telecommunication Communication between parties at a distance from one another. Modern telecommunication systems—capable of transmitting telephone, fax, data, radio, or television signals—can transmit large volumes of information over long distances. Organization S.A.) -- current discussions focused on PPV and interactive services CYPRUS Antenna Television Ltd. Cyprus Broadcasting Corp. O Logos Mega Management Ltd. Sigma SIGMA - A scientific visual programming environment from NASA. http://fi-www.arc.nasa.gov/fia/projects/sigma/. Radio Television Ltd. |
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