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Register.com Introduces Registry Advantage, A Full-Service, State-of-the-Art, Outsourced Registry Solution.


Business/Technology Editors

NEW YORK--(BUSINESS WIRE)--Aug. 15, 2001

Registry The configuration database in all 32-bit versions of Windows that contains settings for the hardware and software in the PC it is installed in. The Registry is made up of the SYSTEM.DAT and USER.DAT files. Many settings previously stored in the WIN.INI and SYSTEM.  Advantage(TM) to Provide Inaugural Registry Clients, Nic AG, Operator of the .ag Registry and 6th Dimension, Marketing Agent of the

.sc Registry, With World-Class Technological Infrastructure

Register.com, Inc. (Nasdaq: RCOM RCOM En Route Communications
RCOM Recovery Communication
), a leading provider of global domain name registration and Internet Internet

Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the
 services, today announced the official launch of Registry Advantage, a full-service domain registry solution that enables registries of all sizes to utilize a more advanced and reliable registry infrastructure.

Today's announcement marks Register.com's official entry into the domain registry space through the company's Registry Outsource business unit.

Register.com will launch Registry Advantage for its first clients, Nic AG, operator of the .ag registry, the top-level domain (networking) top-level domain - The last and most significant component of an Internet fully qualified domain name, the part after the last ".". For example, host wombat.doc.ic.ac.uk is in top-level domain "uk" (for United Kingdom).  for Antigua and 6th Dimension, marketing agent of the .sc registry, the top-level domain for the Seychelles. Using the Registry Advantage solution, both registries will be able to offer their clients near real-time domain name resolution, advanced Whois capabilities, 24x7 customer support, and online client management applications. The infrastructure was designed to support millions of transactions daily and is globally distributed to maximize performance and reliability. Register.com will receive a registry fee for every .ag and .sc domain name registered, regardless of the registrar See domain name registrar. .

"Our relationship with ccTLD registries and our experience managing millions of domain names has taught Register.com what administrators and end users need in a registry solution. With Registry Advantage, we are enabling almost any registry to take advantage of a truly state-of-the-art technological infrastructure without financial risk, giving them the benefit of our expertise and our economies of scale while allowing them to maintain their own local policies," said Rob Gardos, Register.com's Chief Technology Officer and General Manager of the Registry Outsource business unit. "We're particularly excited to launch Registry Advantage with Nic AG and 6th Dimension, two organizations that have shown a commitment to providing their end users with best of breed functionality and reliability."

"The .ag extension has been growing in popularity over the past several months, and so have our infrastructure needs," said Dr. Patrick Lay, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Nic AG. "Register.com has the reputation and the expertise that we need to build .ag into a leading domain extension. Not only does Registry Advantage provide us with a robust registration system, but we can continue to manage .ag consistent with our own policies to benefit the Internet community within Antigua."

"With Registry Advantage, we can offer our end users best of breed technology, without incurring in·cur  
tr.v. in·curred, in·cur·ring, in·curs
1. To acquire or come into (something usually undesirable); sustain: incurred substantial losses during the stock market crash.

2.
 build-out costs, enabling us to concentrate on building awareness and signing on registrars for the .sc registry," said Lynda Blackie black·ie  
n. Offensive
Variant of blacky.
, spokesperson of 6th Dimension. "At this crucial expansion stage, we know how important it is to be able to ensure our end users can depend on their .sc domain names, and Registry Advantage gives us the level of confidence we need to do that."

Register.com is scheduled to accept live registrations of .ag and .sc domain names this quarter.

The Registry Advantage Service Advantage

The Registry Advantage solution offers the fastest possible time to market for each registry client by providing dedicated technical account managers to assist with each step of the adoption and migration process. Installation is ensured in as little as 60 days and new registries can customize their systems to handle their unique products and services. Registry Advantage offers 24/7 customer service support and customized reporting applications enabling streamlined communications with registrars.

Registry Advantage Technology Edge

With its newly-minted systems, Registry Advantage provides registries and their clients with advanced technological capabilities including:
- "Near Real Time" Resolution: New registrations and changes to DNS information
become live within minutes, unlike current systems such as .com, .net and .org,
that take hours or days to update.

- Reliable, Redundant Infrastructure: As the largest authoritative DNS provider
in the world, Register.com has leveraged its knowledge to build a stable and
reliable infrastructure with redundant, geographically distributed locations.


For more information about Registry Advantage and its services, visit www.registryadvantage.com.

About Register.com

Register.com, Inc. (www.Register.com) provides domain name registration and other Internet services for individuals and businesses that wish to have a unique address and a branded identity on the Internet. The first registrar to compete in the domain registration market after its deregulation Deregulation

The reduction or elimination of government power in a particular industry, usually enacted to create more competition within the industry.

Notes:
Traditional areas that have been deregulated are the telephone and airline industries.
 in 1999, Register.com has processed over 3.5 million registrations across over 250 top-level domains.

Through the company's Global Partner Network, Register.com also provides telcos, ISPs and other online businesses and communities with the ability to offer, brand and manage their own unique version of the Register.com domain registration and Web site creation services. The company's Corporate Services Activities that combine or consolidate certain enterprise-wide needed support services, provided based on specialized knowledge, best practices, and technology to serve internal (and sometimes external) customers and business partners.  Division provides specialized spe·cial·ize  
v. spe·cial·ized, spe·cial·iz·ing, spe·cial·iz·es

v.intr.
1. To pursue a special activity, occupation, or field of study.

2.
 domain services for Fortune 500 companies, including international brand protection, trademark protection and enhanced domain security. Register.com was named among the Top 100 Web Sites by PC Magazine in March, 2001. The company was founded in 1994 and is based in New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
.

About Nic AG

Nic AG is the exclusive domain name registry A domain name registry, also called Network Information Centre (NIC), is part of the Domain Name System (DNS) of the Internet which converts domain names to IP addresses.  for the Antigua and Barbuda Antigua and Barbuda (ăntē`gə, –gwə, bärbu`də), independent Commonwealth nation (2005 est. pop. 68,700), 171 sq mi (442 sq km), West Indies, in the Leeward Islands.  ccTLD, .AG. Nic AG provides domain name registration and other Internet services for individuals and companies that wish to have a natural and unique Internet name. Several major European countries such as Germany, Austria and Switzerland, have long used the .AG extension to represent certain types of companies, making .AG a more attractive natural Internet identity than .com, .de, .at, or .ch for these companies. In addition, AG is used to represent agricultural businesses, as well as the silver industry (AG is the chemical symbol for silver). The company was founded in January 2000 and is based in Antigua and New York.

About 6th Dimension

6th Dimension Limited is a London-based company specializing in Internet domain name An organization's unique name on the Internet. The chosen name combined with a top level domain (TLD), such as .com or .org, also called a "domain extension," makes up the Internet domain name. For example, computerlanguage.com is the domain name for the publisher of this Encyclopedia.  registrations and marketing of registries and registrars, trademark and online copyright protection, online advertising, web design, online security and Internet related consulting.

Statements in this announcement other than historical data and information constitute forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
 that involve risks and uncertainties that could cause actual results to differ materially from those stated or implied by such forward-looking statements. The potential risks and uncertainties include, among others, uncertainty of future revenue and profitability, increasing competition across all segments of the domain name registration business, uncertainty regarding the introduction of new top level domains and the functionality of multilingual mul·ti·lin·gual  
adj.
1. Of, including, or expressed in several languages: a multilingual dictionary.

2.
 domain names, customer acceptance of new products and services offered by the company in addition to or as enhancements of its registration services, uncertainty of regulation related to the domain registration business and the Internet generally, the rate of growth of the Internet and online commerce, and other factors detailed in our filings with the Securities and Exchange Commission, including our Quarterly Report on Form 10-Q Form 10-Q

See 10-Q.
 for the period ended June 30, 2001.
COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Date:Aug 15, 2001
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