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ReedLink Makes Content Distribution Really Simple with RSS.


ROCKAWAY Rockaway, narrow peninsula, c.10 mi (16 km) long, SW Long Island, SE N.Y., in Queens borough of New York City. Separating Jamaica Bay from the Atlantic Ocean and isolated from the rest of New York City, the densely populated peninsula owes its growth to road and rail , N.J. -- ReedLink, a vertical search engine A Web-based search engine that indexes content specialized by location (local venues and activities), by topic, typically for consumers, or by industry, geared to businesses (B2B). , recently added RSS (Really Simple Syndication) A syndication format that was developed by Netscape in 1999 and became very popular for aggregating updates to blogs and the news sites. RSS has also stood for "Rich Site Summary" and "RDF Site Summary.  technology on its site in order to distribute its content online. Users can access this content by clicking the RSS button available on the header (1) In a disk or tape file, a set of data that resides permanently at the beginning. It may be used for identification only (type of file, date of last update, etc.), or it may describe the structural layout of the contents, as is common with many document and database formats.  of all pages on www.reedlink.com. A pre-selected feed of up-to-date articles and product information, including individual product specifications, will be sent regularly, as well.

Users can opt to receive ReedLink's content feed by simply adding http://reedlink.com/RSS/ReedLink.xml to their customizable RSS readers.

Syndication feeds See syndication format.  have become a standard tool on the Web, and the launch of RSS is part of a range of innovative changes on ReedLink, such as the recent addition of filters.

"As a publishing site, user accessibility to content is a top priority," says Todd Baker, VP of ReedLink. "RSS makes it that much easier to get large amounts of ReedLink's content out to users in a relatively simple way."

RSS, or Real Simple Syndication See syndication format. , is an XML-based technology that provides syndication "feeds" of a website's content in a manner that is easy to distribute for web publishers and easy to receive and read for users.

Initially used primarily by news-sites, RSS is a method that has grown increasingly popular with owners of all types of content on websites. As explained on xml.com, (http://www.xml.com/pub/a/2002/12/18/dive-into-xml.html), "pretty much anything that can be broken down into discrete items can be syndicated via RSS."

Since its launch in early 2005, ReedLink's database has grown to include hundreds of thousands of products and companies, and millions of related specifications, and articles and product announcements.

ReedLink's RSS feeds Summaries of Web site content that are published in the RSS format for download. See RSS.  should provide fresh content in bite-sizes that business users in the manufacturing, science, electronics, cable, and construction industries can manage more readily.

About ReedLink

ReedLink (www.reedlink.com) is the premier vertical search engine for locating products, product specifications, and companies, connecting buyers and suppliers in the Manufacturing, Life Science, and Construction markets.
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Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jun 30, 2006
Words:331
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