Reader's Digest Recognizes Advances in Smell Research as One of `America's 100 Best'; Magazine features olfaction expert's revolutionary weight-loss methods.CHICAGO -- In its annual "America's 100 Best" issue, Reader's Digest Reader's Digest U.S.-based monthly magazine. Founded by DeWitt and Lila Wallace, it was first published in 1922 as a digest of articles of topical interest and entertainment value condensed from other periodicals. highlights the revolutionary advances being made in the science of smell and its effect on weight loss. The May 2005 issue recognizes the extensive research that Dr. Alan Hirsch, Chicago neurologist Neurologist A doctor who specializes in disorders of the brain and central nervous system. Mentioned in: Cervical Disk Disease neurologist a specialist in neurology. and olfaction expert, has dedicated to proving the validity of subliminally stimulating the brain's smell and taste sensors to help people feel full faster, eat less and lose weight. "It is exciting to be recognized for my work by such a widely read publication as Reader's Digest," said Dr. Hirsch, director of the Smell and Taste Treatment and Research Foundation. "This article helps build awareness for the important research that I've conducted over the last 20 years. People will soon realize that how much you eat involves your senses of smell and taste more than any other factors in the body." During his initial research, Dr. Hirsch discovered that overweight people ate less and lost weight by sniffing sniff v. sniffed, sniff·ing, sniffs v.intr. 1. a. To inhale a short, audible breath through the nose, as in smelling something. b. To sniffle. 2. certain scents before eating or when tempted by food. As Reader's Digest reports: "the smell of food can fool your brain into thinking that you've already eaten." Dr. Hirsch's pioneering research has been published in several peer-reviewed scientific publications. For example, his study in the Journal of Neurological neurological, neurologic pertaining to or emanating from the nervous system or from neurology. neurological assessment evaluation of the health status of a patient with a nervous system disorder or dysfunction. and Orthopedic Medicine and Surgery showed how certain smells send signals to the brain that you're full so that you eat less and lose weight. In a more recent study, Dr. Hirsch caused dramatic weight loss with a series of specially processed blends of "tastant crystals" designed to stimulate chemosensory chemosensory /che·mo·sen·sory/ (-sen´sah-re) relating to the perception of chemicals, as in odor detection. chemosensory relating to the perception of chemical substances, as in odor detection. reactions in the nose and mouth. These crystal blends enhance the flavor of food without adding sugar or stimulant stimulant, any substance that causes an increase in activity in various parts of the nervous system or directly increases muscle activity. Cerebral, or psychic, stimulants act on the central nervous system and provide a temporary sense of alertness and well-being as chemicals. Study participants who used the crystals lost an average of 33.6 pounds in only six months without changing their diet or exercise routines. The results of his study were published in a 2003 issue of Chemical Senses. Dr. Hirsch is expanding this research to further substantiate To establish the existence or truth of a particular fact through the use of competent evidence; to verify. For example, an Eyewitness might be called by a party to a lawsuit to substantiate that party's testimony. this effect and is currently conducting a study of more than 3,300 participants in one of the largest weight-loss trials ever performed. Dr. Hirsch has conducted more than 180 studies on smell and taste and how they impact human behavior. His studies have been published in the Journal of the American Medical Association JAMA: The Journal of the American Medical Association is an international peer-reviewed general medical journal, published 48 times per year by the American Medical Association. JAMA is the most widely circulated medical journal in the world. , Chemical Senses, Psychiatric Times and more. Dr. Hirsch also is the author of "Dr. Hirsch's Guide to Scentsational Weight Loss". For more information on Dr. Hirsch and his work with the science of smell and taste, please visit www.ScienceofSmell.com. |
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