Razorfish and Patagon Join Forces to Simplify Personal Finances Online; Razorfish Spearheads Multi-Country Digital Strategy and Development for Financial Services Company.

Business Editors

NEW YORK--(BUSINESS WIRE)--July 24, 2001

Razorfish, Inc. (NASDAQ: RAZF), the global digital solutions provider, and Patagon, a media company and financial services aggregator, today announced a business engagement to relaunch Patagon's web site (www.patagon.com) by the end of this year.

The financial destination, which will feature a fully enhanced user experience and functionality, is a key component of Patagon's strategy to create a new concept in banking. It is being developed to support the company's evolution as a next-generation financial and banking institution, including an innovative and energetic new look and feel.

"At Patagon, our main objective is to offer our clients the best products and services in the industry through multiple channels, including telephone, Internet and in-person. In an effort to further enhance their online experience with us we recognized the need to improve upon navigability on our site and chose to collaborate with the best in the industry, Razorfish, to help us do so," stated Daniel Serra, vice president of marketing for Patagon. "We chose Razorfish because of their proven track record in successfully developing online user experience and because of their ability to gain a clear understanding of the local needs of our customers and our local business objective: providing the best online financial and banking services worldwide."

At Patagon, visitors will be able to access customized content - including stock quotes, financial guidance and news, and education and community information -- together with global transactional and online banking/trading capabilities. The site's financial tools and interactive content are being designed to encourage users to become more educated about money management and help them attain financial independence. A global information architecture and design framework will be applied consistently across all the individual country sites, while being flexible enough to allow locally-tailored content and product offerings. This approach is being taken to help extend the Patagon client base in the Americas and Europe.

"Patagon came to us because of our ability to create a dynamic online user experience," commented Jackie Joseph, client partner for Razorfish. "We are evolving the destination to help humanize personal finance online and to help build on the strong sense of community and learning at Patagon."

Patagon is the latest in a series of recent Razorfish projects in the financial services industry, including State Street, HypoVereinsbank, and ADIG Investment.

About Patagon

Patagon is the financial destination of choice in the Americas and Europe for people who want to manage their money in a different way. Our unique business proposition is to be both a media company and a financial services aggregator that partners with individuals during their evolution towards financial independence. At Patagon, we guide our customers through the entire process of managing their money by providing them with the "ABCs" of personal finance, and the necessary tools to carry out the transactions their portfolios desire.

Patagon is a company of the Santander Central Hispano Group, one of the largest financial organizations in the world. The Group, whose market capitalization exceeds $50 US billion, is the second largest financial entity in Europe and the largest in Spain. Patagon maintains a network of offices in Miami, New York, Buenos Aires, Argentina; Sao Paulo, Brazil; Santiago, Chile; Frankfurt, Germany; Mexico City, Mexico; Madrid, Spain; and Caracas, Venezuela. For more information on Patagon, please visit www.patagon.com.

About Razorfish

Founded in 1995, Razorfish is a global digital solutions provider. Razorfish helps clients discover, create, and implement business solutions by leveraging digital technologies across platforms, networks, and devices. From business and brand strategy to system integration, Razorfish provides clients with opportunities to increase revenues, enhance productivity, and maximize competitive advantage. Razorfish is headquartered in New York and has offices in Amsterdam, Boston, Frankfurt, Hamburg, Los Angeles, London, Milan, Munich, New York, Oslo, San Francisco, Silicon Valley, Stockholm, and Tokyo. Recent Razorfish clients include Ford, NatWest, Nissan-Europe, and Charles Schwab. For more information visit: www.razorfish.com.

Forward-Looking Statement Disclaimer

This release contains, in addition to historical information, forward-looking statements, including, but not limited to, Razorfish's strategies and goals with respect to its structure and service offerings. We use words like "anticipates", "believes", "plans", "intends", "expects", "future" and similar expressions to identify forward-looking statements. Forward-looking statements are subject by their nature to risks and uncertainties, and actual results could differ materially from those set forth in the forward-looking statements. Typical risks and uncertainties include, but are not limited to, those related to the number and size of projects completed in a given period, integration of acquisitions, international and domestic economic conditions including, without limitation, interest rate and currency exchange rate fluctuations, changes in competition, our ability to manage growth and international operations effectively, retention of our professionals and other factors described from time to time in Razorfish's reports filed with the Securities Exchange Commission. In addition, we draw your attention to risk factors identified by Razorfish's 2000 Form 10-K filed with the Securities Exchange Commission on April 2, 2001. Any forward-looking statements are made pursuant to the Private Securities Litigation Reform Act of 1995 and, as such, speak only as of the date made. Razorfish is not undertaking to update any information in the foregoing reports until the effective date of its future reports required by the securities laws.