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Rather than try for mass appeal, THQ is honing in on game enthusiasts, and making a more aggressive play for the PC gamer, she added.


Rather than try for mass appeal, THQ THQ Toy Headquarters
THQ Territorial Headquarters
THQ Tehsil Headquarters (Pakistan)
THQ The Holy Quran
THQ Theater Headquarters
 is honing Honing could refer to
  • Improving surface finish & geometry using a Hone
  • the practice of sharpening
  • Honing, Norfolk
 in on game enthusiasts, and making a more. aggressive play for the PC garner, she added. It was displaying three new tides for Xbox A video game console from Microsoft that was designed to compete with Sony's PlayStation and Nintendo's GameCube. Introduced in 2001 with a 733 MHz Pentium III CPU, 5x DVD drive and custom-designed graphics processor, the Xbox also includes four game controller ports, Ethernet networking  360, under development for the PlayStation 3, and had three games in development for Nintendo Wii. But Pieri said most of the company's meetings with retailers and analysts happen in the days before the actual show.

Looking around at all the firepower fire·pow·er  
n.
1. The capacity, as of a weapon, weapons system, military unit, or position, for delivering fire.

2. The ability to deliver fire against an enemy in combat.

Noun 1.
, "It makes you wonder sometimes, are we just here to 'outbooth' each other?" Pieri said. But the "Best of E3" awards, given out by the gaming press after the show, are "hugely important" for sales, Pieri explained. That's why companies spare no expense.
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Title Annotation:News & Analysis; Electronic Entertainment Expo
Comment:Rather than try for mass appeal, THQ is honing in on game enthusiasts, and making a more aggressive play for the PC gamer, she added.(News & Analysis)(Electronic Entertainment Expo)
Author:Potkewitz, Hilary
Publication:Los Angeles Business Journal
Article Type:Brief article
Geographic Code:1USA
Date:May 15, 2006
Words:118
Previous Article:Walk into the main hall at the Staples Center and you were sucked into the belly of Electronic Arts Inc.'s death-star, a circular high-definition...
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