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Raley Field Pioneers the First Wireless Ballpark; Stadium Launches WiFi - Wireless Technology - Application Throughout Ballpark to Better Serve Fans.


Business Editors/High-Tech Writers

WEST SACRAMENTO, Calif.--(BUSINESS WIRE)--Sept. 3, 2003

Raley Field Raley Field is the home of the Sacramento River Cats minor league baseball team in the Pacific Coast League. Raley Field was built on the site of old warehouses and railyards, in West Sacramento, California, USA across the Sacramento River from the California State Capitol. , home of the Sacramento River Cats The Sacramento River Cats are a minor league baseball team based in Sacramento, California. The team plays in the Pacific Coast League (PCL) and is the Triple-A affiliate of Major League Baseball's Oakland Athletics. , the national leading Triple-A baseball team, is quickly becoming one of professional sports' most technologically advanced venues and is seeing its vision of a wireless ballpark come to fruition.

The catalyst? WiFi (wireless fidelity See Wi-Fi. ) technology. The stadium recently implemented wireless Internet access to customers in suites and the exclusive "Solon Solon, Athenian statesman
Solon (sō`lən), c.639–c.559 B.C., Athenian statesman, lawgiver, and reformer. He was also a poet, and some of his patriotic verse in the Ionic dialect is extant. At some time (perhaps c.600 B.C.
 Club"--a valued service for business and corporate clientele. And by next season, all fans will be able to operate laptop computers, PDAs and other wireless devices from their seats for access to up-to-the-minute stats and replays. Attendees will also be able to order a hot dog and Coke -- delivered right to their seats -- or order tickets for future games.

While other sports teams, including major league club, are experimenting with WiFi features, Raley Field continues to be ahead of the curve.

"We're not aware of anyone else creating a totally wireless environment at a ballpark," says Alan Ledford, president and chief operating officer Chief Operating Officer (COO)

The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president.
 of the River Cats and Raley Field. "Our new wireless element adds significant value to the organization, especially in terms of time/cost savings and customer satisfaction."

Fans are not the only ones to benefit from the technology investment at Raley Field. In addition to consumer email and Internet access, a WiFi network -- or "hot spot" -- offers a range of organizational benefits. For example, operations staff are able to adjust the stadium's lighting and HVAC (Heating Ventilation Air Conditioning) In the home or small office with a handful of computers, HVAC is more for human comfort than the machines. In large datacenters, a humidity-free room with a steady, cool temperature is essential for the trouble-free  systems remotely from anywhere in the ballpark using wireless PDAs or other handheld devices, versus having to do it from a control room.

The ball club is also exploring technology systems for ticket scanning at the gates At the Gates are a Swedish melodic death metal band. They are one of the forebears of the Gothenburg sound of heavy metal along with other bands of the Gothenburg metal scene like Dark Tranquillity and In Flames. , immediate updates to seating for real time information integration, as well as monitoring and viewing the stadium's existing security cameras -- all via wireless devices. These systems are expected to be in place by the end of the year.

Corporate Information Exchange (CIE (Commission Internationale de l'Eclairage, International Commission on Illumination, Vienna, Austria, www.cie.co.at) An international organization that sets standards for all aspects of lighting and illumination, including colorimetry, photometry and the measurement of visible and ), a technology knowledge bank and services firm based in the Sacramento area, originally hatched the idea and presented the wireless concept and to executives at Raley Field.

"CIE's vision for a "Digital Ballpark" has provided a unique opportunity to partner with the Sacramento River Cats and Raley Field. Here, we can provide added value to business operations, enhance the guest experience and showcase technology in motion," said Ali Mackani, co-founder of Corporate Information Exchange.

For more information on Raley Field's "Digital Ballpark" and wireless initiatives, call 916-371-HITS or visit www.rivercats.com.
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Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Sep 3, 2003
Words:420
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