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Radius announces Motion JPEG video solution for QTML production on the Mac OS Desktop.


LAS VEGAS--(BUSINESS WIRE)--April 7, 1997--Radius Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:RDUS) announces VideoVision ML, a QuickTime Media Layer production system for the Mac OS.

At a U.S. suggested retail price of $2,999, VideoVision ML establishes a new price point for professional video production compared to competing offerings, which sell at a 50-100% premium. It provides an unparalleled QuickTime solution that is ideally suited to the demands of media creators who rely upon the scalability of both image size and data rate to efficiently produce movies for broadcast, 3D, the Web or CD-ROM CD-ROM: see compact disc.
CD-ROM
 in full compact disc read-only memory

Type of computer storage medium that is read optically (e.g., by a laser).
.

VideoVision ML provides complete QuickTime functionality, allowing seamless work with any QuickTime-compatible 3D, editing or animation application.

VideoVision ML also includes a frame buffer An area of memory used to hold a frame of data. Typically used for screen output, the buffer is the size of the maximum image that can be displayed on the screen. The memory, which is either a separate memory bank on the display adapter or a reserved part of regular memory, holds a  that provides a second desktop on a video monitor allowing graphic artists, animators and editors to work directly with their material in the correct NTSC (National TV Standards Committee) The committee that developed the television standards for the U.S, which are also used in Canada, Japan, South Korea and several Central and South American countries. Both the committee and the standard are called "NTSC.  color space A system for describing color numerically. Also known as a "color model," the most widely used color spaces are RGB for scanners and displays, CMYK for color printing and YUV for video and TV.  on a flicker-free, video display. VideoVision ML enhances workflow by allowing users to capture quarter-screen media, saving both rendering time and disk space. This media can be output to tape at full size in realtime using hardware-based resizing to create draft copies and approval tapes for clients.

Radius Edit 2.0, Radius' professional non-linear editing application, is bundled with VideoVision ML, providing the environment to efficiently integrate the many different types of media created on the Mac OS. VideoVision ML also includes an RGB (Red Green Blue) The computer's native color space, which is the color system for capturing and displaying images. RGB was derived from our own perception of color because human eyes are sensitive to red, green and blue (see trichromaticity).  component cable so that 3D designers can output animations at the highest quality to Betacam SP decks that provide component RGB input.

"VideoVision ML provides the QuickTime integration required by today's media professionals," said Bud Koch, Vice President of Marketing. "The new price point should really expand the market for desktop video systems. It is the perfect companion for 3D graphic designers especially those using Radius' Thunder 3D for production and output to tape."

Product Features

Compression ratios to 2:1 -- PCI bus PCI bus - Peripheral Component Interconnect  transfer rates now allow high quality video production at very low compression ratios. New on board encoder provides very high quality S-video.

Frame buffer/Convolution -- allows customers to use their video monitor as desktop, making it easy to preview colors and interlacing See interlace.

1. (hardware) interlacing - A video display system which builds an image on the VDU in two phases, known as "fields", consisting of even and odd horizontal lines.
 on the output device before finalizing their project.

Hardware synchronized audio -- On board hardware provides synchronization from a common clock for audio synchronization in any length movie.

Adjustable capture size -- allows customers to capture only the size they need saving disk space and time. This provides a perfect environment for proxy editing and creation of QuickTime movies not slated for tape.

SoftStudio -- SoftStudio is technology that allows users to view movies on any Mac, share media with others and render on any machine, even on those without video hardware installed.

Interpolated interpolated /in·ter·po·lat·ed/ (in-ter´po-la?ted) inserted between other elements or parts.  playback -- allows users to get the look of film on video when using high data rates and to create draft quality full frame movies with smaller frame sizes. Creative professionals utilize this feature to save time and disk space during the creative process for creating comps and drafts of 3D animations for client approval.

Customer Profile

VideoVision ML is designed for video professionals whose work demands the power and flexibility of complete QuickTime integration. VideoVision ML is the ideal tool for customers who produce video for commercials, demonstrations, 3D animations, corporate video, and interactive CD-ROMs.

Radius Inc.

Founded in 1986 and based in Sunnyvale, Calif., Radius offers the highest quality digital video solutions, Super Resolution 2D & 3D graphics cards, and professional color calibrated cal·i·brate  
tr.v. cal·i·brat·ed, cal·i·brat·ing, cal·i·brates
1. To check, adjust, or determine by comparison with a standard (the graduations of a quantitative measuring instrument):
 display systems. Radius products are available through a worldwide network of Radius authorized resellers, system integrators, and distributors. Radius may be reached at 408/541-6100 or on the World Wide Web at www.radius.com . -0-

NOTE TO EDITORS: Radius, VideoVision SP, VideoVision, SoftStudio, VideoVision PCI (1) (Payment Card Industry) See PCI DSS.

(2) (Peripheral Component Interconnect) The most widely used I/O bus (peripheral bus).
 and Radius Edit are trademarks of Radius Inc. and may be registered in some jurisdictions. QuickTime, Mac OS, Macintosh and Power Macintosh See Power Mac.

(computer) Power Macintosh - Apple Computer's personal computer based on the PowerPC, introduced on 1994-03-14. Existing 680x0 code (both applications and device drivers) run on Power Macintosh systems without modification via a Motorola 68LC040 emulator.
 are registered trademarks of Apple Computer Inc. Adobe After Effects is a registered trademark of Adobe Systems Inc. All other brands and products are trademarks of their respective companies.

CONTACT: Radius Inc.

Rhonda Stratton, 408/541-5163 (Director, Digital Video)

rhonda_stratton@radius.com

Steve Holmlund, 408/541-5688 (Product Marketing Mgr.)

steve_holmlund@radius.com
COPYRIGHT 1997 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1997, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Apr 7, 1997
Words:689
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