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Radio Shack.com Battery Finder Powered By Lenmar.


RadioShack.com clicks with consumers as the one-stop-shop for electronics accessories

CAMARILLO, Calif. -- Lenmar Enterprises, Inc., a leading manufacturer of rechargeable batteries A rechargeable battery, also known as a storage battery, is a group of two or more secondary cells. These batteries can be restored to full charge by the application of electrical energy. , battery chargers and accessories for consumer electronics, has announced the launch of the Radioshack.com Battery Finder, which is powered by Lenmar search engine technology and instantly identifies the correct battery for over 30,000 electronic devices.

Recognizing the importance of batteries in an ever-increasing wireless and digital world, RadioShack.com has selected the Lenmar Battery Finder Search Engine to power the most extensive battery assortment available on-line.

Marty Goldberg, Lenmar CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , says, "Radio Shack's decision to embed the Lenmar Battery Finder within their web site validates a rapidly growing trend among leading retailers to simultaneously provide their shoppers with higher levels of service while increasing incremental Additional or increased growth, bulk, quantity, number, or value; enlarged.

Incremental cost is additional or increased cost of an item or service apart from its actual cost.
 sales dollars and profitability."

"We at Lenmar are thrilled with Radio Shack's decision to provide their customers with the convenience and purchasing power Purchasing Power

1. The value of a currency expressed in terms of the amount of goods or services that one unit of money can buy. Purchasing power is important because, all else being equal, inflation decreases the amount of goods or services you'd be able to purchase.

2.
 associated with our online Battery Finder," says Lenmar VP of Sales and Marketing Eric Lott Eric Lott (b. 1959) is an American Professor of English and social historian.

Lott received his Ph. D. in 1991 from Columbia University. He has been a faculty member in the Department of English at the University of Virginia since 1990.
. Radio Shack See RadioShack.  customers can now enjoy the convenience of selecting and purchasing a battery for over 30,000 different devices from the comfort of their living room.

Lott added, "a significant additional value is enjoyed by Radio Shack by providing their salespeople with a tool that will assist their customers in finding a battery solution even though the battery and corresponding device are not carried at store level."

About Lenmar

Lenmar Enterprises, Inc. located in Camarillo, California Camarillo is a city in Ventura County, California, United States. The population was 57,077 at the 2000 census. A January 1, 2006 California Department of Finance estimate lists the population at 64,034. The Ventura Freeway (U.S. Route 101) is the city's primary thoroughfare. , long considered the premium alternative to OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and  accessories, has been privately held for 40 years. "Our products are designed to meet or exceed OEM specifications and are backed by the best warranty in the business," says President Marty Goldberg. Recognized by consumer electronics professionals as outstanding technology, Lenmar battery chargers have won the CES Design and Engineering award four out of the last five years.

Well established as the preference of professional photographers, Lenmar has emerged as the leader in on-line fulfillment for mega-retailers such as Staples.com and Sears.com being powered by Lenmar's highly acclaimed Battery Finder search engine. "We're able to provide complete category solutions enabling our customers to carry limited retail assortments supported by a vast on-line selection of batteries powering over 30,000 devices thus efficiently managing an otherwise unwieldy consumer electronics category," says Goldberg.

Visit Lenmar at the 2007 Consumer Electronics Show Booth #13848 Center Hall
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Dec 18, 2006
Words:396
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