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RFGYH.

The RFGYH (tel: 01937-830354) the organisation behind the campaigning Deliciouslyorkshire brand, has taken on two new staff members, with the aim of broadening and extending the advice given to their members. The first appointment is Julia Shedden, who joins as regional development manager for West Yorkshire and the Craven District of North Yorkshire. Julia joins after seven years at ACNielsen in Harrogate, where she was senior client manager.

RFGYH executive director Karen Carlyle said: 'Julia has spent most of her career advising huge, multinational blue chip companies--specifically in the fast moving consumer goods sector.

Julia's joins the RFGYH's team of regional development managers (RDMs), all of whom have a dedicated area to cover. They visit members in their area, advising them on business development and, where appropriate, providing access to grant funding and PR and putting them in touch with other companies and organizations that can help to grow the company.

Also joining the all-female RDM team is Sarah Richardson, who again brings a new area of expertise and a fresh approach to the needs of the RFGYH members. Sarah's work will primarily focus on food companies based in the Scarborough, Hambleton and Richmond districts of North Yorkshire.

Sarah joins from the Yorkshire Tourist Board, where she worked in membership. Before that, she worked at York Tourism Bureau. The two jobs have given her a full understanding of what our region has to offer and how best to use those unique selling points in the business world.

The pair are currently settling in to their new roles, getting to know the members and starting on specific products.

Karen added: 'Our members really have an opportunity to benefit from the experience of these two women. Julia and Sarah's appointments don't just extend our team; they provide an even more rounded and experienced pool of expertise that's available to all food and drink companies in Yorkshire and Humber.'
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Title Annotation:PERSONALIA; Regional Food Group for Yorkshire and Humber
Publication:Food Trade Review
Article Type:Brief article
Geographic Code:4EUUE
Date:Nov 1, 2006
Words:316
Previous Article:Exhibitions & conferences.
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