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REMINDER/South Florida Interactive Marketing Association Holds June Program ''Websites That Drive Customer Acquisition''.


Business Editors

REMINDER...for Thursday (June 10)

FT. LAUDERDALE, Fla.--(BUSINESS WIRE)--June 10, 2004

The South Florida Interactive Marketing Association (SFIMA SFIMA South Florida Internet Marketing Association ), a forum for interactive professionals, business and educators presents its next monthly program entitled en·ti·tle  
tr.v. en·ti·tled, en·ti·tling, en·ti·tles
1. To give a name or title to.

2. To furnish with a right or claim to something:
 "Websites that Drive Customer Acquisition." The event will take place Thursday, June 10, 2004 from 6:00 p.m. to 8:00 p.m. at The Tower Club, 100 SE Third Avenue, 28th Floor, in Fort Lauderdale Fort Lauderdale (lô`dərdāl), residential, commercial, and resort city (1990 pop. 149,377), seat of Broward co., SE Fla., on the Atlantic coast; settled around a fort built (c.1837) in the Seminole War, inc. 1911. . The event is free for SFIMA members with paid membership and $39 for non-members. Special student rates are $15 for undergraduates and $25 for graduate students with valid ID. To register for this event, visit www.sfima.com or call 305-444-2181 for event questions only.

The program speaker is Peter Schott, Vice President of Marketing for ABN AMRO ABN AMRO Algemene Bank Nederland-Amsterdam Roterdam Bank (Dutch bank)  Mortgage Group. Who in 2003 originated $12 billion in mortgages and 1.7 million mortgage holders, through the use of www.mortgage.com. Schott will discuss how the website allows consumers to apply for mortgages online and how the backend mortgage application and servicing software he created is used by small banks and other mortgage originators.

The South Florida Interactive Marketing Association (SFIMA) is a forum for interactive professionals, business and educators. SFIMA is dedicated to the exchange of ideas, information and best practices, as exemplified by case studies and industry leaders that will help members grow their interactive marketing activities and successes. SFIMA's goal is to be the primary interactive voice in South Florida providing lifelong learning Lifelong learning is the concept that "It's never too soon or too late for learning", a philosophy that has taken root in a whole host of different organisations. Lifelong learning is attitudinal; that one can and should be open to new ideas, decisions, skills or behaviors. , networking and community outreach opportunities. For more information, visit www.sfima.com.

SFIMA's founding sponsors include DoubleClick, a leading provider of marketing tools for advertisers, direct marketers and Web publishers; Google, the developer of the largest performance-based search advertising program; Atlas Atlas, in Greek mythology
Atlas (ăt`ləs), in Greek mythology, a Titan; son of Iapetus and Clymene and the brother of Prometheus.
 DMT See DSL.  (www.atlasdmt.com), a provider of innovative online campaign management and ad serving solutions for marketers; and Yahoo! (www.yahoo.com), the most visited site on the Web.
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jun 10, 2004
Words:319
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