REDESIGNED ARGI WEBSITE DEPLOYED BY SILVERSCAPE.

Silverscape, Boston, a leading marketing strategy, technology, and design firm recently designed and deployed the website and brand identity of ARGI (formerly known as Automated Resources Group International), the leading subscription and membership customer management solutions provider. ARGI, based in Montvale, NJ, has implemented Silverscape's proprietary content management system, called CommonGoal. CommonGoal allows Silverscape's customers to easily add and manage content on their website and is part of Silverscape's unique technology and design offerings.

An award winning, strategic marketing and technology firm for nearly 10 years, Silverscape brings a unique approach to the re-branding of ARGI's company brand, website and corporate identity. Silverscape's strengths lie in its ability to understand the technology behind the three major offerings that ARGI is heavily promoting in its business strategy: subscription fulfillment, database marketing and web services.

"Silverscape's speed to market, great reputation and complete understanding of our business-to-business playing field contributed to our decision to choose Silverscape," said Dave Hendricks, senior vice president of Sales and Marketing at ARGI.

"With a 35-year legacy of providing subscription fulfillment and database marketing services, ARGI recognized the need to re-brand and re-focus its technology offerings, and we at Silverscape were excited to be a part of this vision," said Silverscape's Principal, Caitlin Jewell. "With the new strategy and vision of ARGI CEO Ray Butkus, the company made the commitment to focus its offerings and provide its customers with in-depth assessment and strategic concept development by implementing unique solutions that help its clients effectively operate, market and control their businesses. Silverscape made the commitment to ARGI to deliver a brand and identity that would help achieve this vision."

About Silverscape

Silverscape is a leading marketing strategy, technology and design firm helping companies become market leaders through innovative brand development and effective marketing solutions that drive sales. Silverscape offers a full range of services including marketing and business development strategy, brand identity creation, web and custom software development, interactive media and CD-ROMs. Its award-winning client solutions are a thoughtful balance of artful design integrated with innovative technical expertise.

For more information, visit http://www.silverscape.com or call 617/338-8922.

About ARGI

Established in 1971, ARGI is a subscription fulfillment, database marketing and web services solutions provider. Specializing in providing technology-enabled Subscription and Membership Customer Management Services across multiple touch-points and channels, ARGI provides clients with the tools they need to maximize profitability and satisfaction over their customers, subscriber and member lifecycles. Through in-depth initial assessment and strategic concept development, ARGI implements unique solutions to help clients effectively operate market and control their business.

For more information, visit http://www.callargi.com.