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QuickLogic Pioneers Embedded Standard Products, ESPs; Transforming the Promise of IP Into Reality.


SUNNYVALE, Calif.--(BUSINESS WIRE)--Aug. 4, 1998--QuickLogic Corp. today announced a revolutionary new class of devices, called Embedded Inserted into. See embedded system.  Standard Products (ESPs), which enable extremely fast development of complex systems.

ESPs are devices that consist of pre-determined functions customized and supported by user-configurable logic (FPGAs) on the same piece of silicon. With the introduction of ESPs, QuickLogic is addressing the design community's rapidly increasing demand for a solution that bridges the gap between existing ASIC (Application Specific Integrated Circuit) Pronounced "a-sick." A chip that is custom designed for a specific application rather than a general-purpose chip such as a microprocessor.  options and the long-sought goal of system-on-a-chip (SOC) designs.

Tom Hart, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of QuickLogic declared, "ESP-based design solves a significant industry problem. System complexity continues to increase, but there has been no corresponding increase in the capability of design solutions to manage that complexity."

"Soft IP, the only real option until now, has been one attempt by the industry to provide 'standard products' for systems on silicon," continued Hart. "However, the soft IP model has not lived up to its claimed potential. First, there are significant design challenges of internal timing, size, silicon cost, routability and pin-out stability when mapping complex soft IP onto a particular silicon platform. Second, soft IP generally cannot address the specialized spe·cial·ize  
v. spe·cial·ized, spe·cial·iz·ing, spe·cial·iz·es

v.intr.
1. To pursue a special activity, occupation, or field of study.

2.
 physical interface (I/O (Input/Output) The transfer of data between the CPU and a peripheral device. Every transfer is an output from one device and an input to another. See PC input/output.

I/O - Input/Output
) requirements of many applications. Finally, when these technical obstacles are combined with the complex business issues of licensing fees, royalty payments and technical support, implementing soft IP often becomes an impossible task."

"With our ESP (1) (Enhanced Service Provider) An organization that adds value to basic telephone service by offering such features as call-forwarding, call-detailing and protocol conversion.  strategy, we are addressing the design implementation challenge by delivering solutions that are an integral part of the silicon and thus can much more easily be designed into a system." explained Hart. "ESPs provide engineers with the ease of use, guaranteed functionality, and high performance of standard products combined with the configurability and flexibility of programmable logic See PLD. . From a business standpoint, these devices are as easy to buy and use as any other standard product component. Thus ESPs solve both the technical and business problems engendered by soft IP."

In its most simple form, an ESP includes three basic parts: a programmable logic array See PLA. , a standard function, and an interface that allows customization of the standard function as well as communication between the standard and programmable sections. The interface is a critical component since it must provide a large amount of high performance interconnect (1) To attach one device to another.

(2) A physical port (plug, socket) or wireless port (transmitter, receiver) used to attach one device to another.
 resources for an ESP to be an effective system solution.

Chuck Tralka, director of product marketing at QuickLogic noted, "QuickLogic is the only company currently positioned to offer practical ESPs because our patented ViaLink antifuse technology enables us to build the quality of interface necessary to interconnect complex functionality and user-configurable logic. ViaLink antifuses are extremely small and are placed in the metal layers of a device, allowing fully populated A circuit board whose sockets are completely filled with chips.  interconnect for ESP devices without increasing device costs. Its low resistance supports the high performance requirements of embedded functions. Because the technology is non-volatile, it can also support large amounts of on-chip configuration data, permitting rapid device configuration without the need for an external PROM (Programmable ROM) A permanent memory chip in which the content is created (programmed) by the customer rather than by the chip manufacturer. It differs from a ROM chip, which is created at the time of manufacture. ."

QuickLogic's first ESP product offering is a high performance embedded RAM family which will be formally announced later in Q3. This family will be followed by a series of products supporting bus, memory and microprocessor control, interface and peripheral functions. The first of these devices will be available in Q4 of this year.

QuickLogic Information:

QuickLogic, the Embedded Standard Products (ESP) company, delivers the technology that bridges the gap from traditional ASICs to the SOC Solutions the industry is demanding. QuickLogic's proprietary ViaLink programmable metal-to-metal antifuse technology, which provides a wealth of routing resources, is the foundation of its ESPs and pASIC families of FPGA (Field Programmable Gate Array) A type of gate array that is programmed in the field rather than in a semiconductor fab. Containing up to hundreds of thousands of gates, there are a variety of FPGA architectures on the market.  devices (Field Programmable Gate Arrays See FPGA. ). QuickLogic Corp. is a three-time winner in the national "Technology Fast 500" program, being named one of the country's fastest growing technology companies. The company is located at 1277 Orleans Dr., Sunnyvale, CA 94089-1138. Phone: 408/990-4000; fax: 408/990-4040. The toll-free literature line is 800/842-FPGA. Email at: info@quicklogic.com, or visit QuickLogic's website at http://www.quicklogic.com.

Note to Editors: ViaLink and pASIC and the QuickLogic logo are registered trademarks. All other brands or trademarks are the property of their respective holders and should be treated as such.

    CONTACT: QuickLogic Corp., Sunnyvale
              Jan Houts, 408/990-4256
              houts@quicklogic.com
                    or
              KJ Communications
              Eileen Elam, 650/917-1488
              kjcom_e@compuserve.com


COPYRIGHT 1998 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1998, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Article Type:Article
Geographic Code:1USA
Date:Aug 4, 1998
Words:714
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