QuestionPro Launches "ContactPro" -- Email Marketing Service.Simple Service Lets Organizations of Any Size Create and Manage Email Lists for Newsletters, Special Offers and, of Course, Surveys SEATTLE -- QuestionPro (www.questionpro.com), a leader in online survey hosting and delivery since 2002, today announced it has launched a new email communications and marketing service called ContactPro (www.contactpro.com). The service allows even novices to create and manage email lists for newsletters, special offers and surveys. "What began as a way to help our QuestionPro.com survey customers manage the distribution of links to hosted surveys has evolved into a commercial scale email marketing service," said Vivek Bhaskaran, co-founder and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of QuestionPro. "With ContactPro, users can further extend their communications with their customers and subscribers, deepening deep·en tr. & intr.v. deep·ened, deep·en·ing, deep·ens To make or become deep or deeper. Noun 1. deepening - a process of becoming deeper and more profound the relationship and paving the way for greater sales." It's no secret that companies are increasingly turning to email marketing in an effort to drive sales. According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. the Direct Marketing Association, the return on investment (ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot). ) for email marketing is $57.25 for every dollar spent, whereas the ROI of all non-email online marketing is $22.52, less than half. And according to Jupiter Research, by 2010 email marketing will be more than a $1 billion business, with about 47 percent of expenditures going for "retention" and 53 percent going for "acquisition." The challenge has been in the mid-market, where many companies and organizations don't have either technical or marketing expertise to launch and manage and email system. ContactPro, designed with the same elements of simplicity and features as its companion service QuestionPro, now makes it easy for anyone to manage email communications. Key features include: * Simple Design Interface: ContactPro offers a WYSIWYG (What You See Is What You Get) Pronounced "wiz-ee-wig." It refers to displaying text and graphics on screen the same as they will print on paper or display on a Web page. (What You See Is What You Get (jargon) What You See Is What You Get - (WYSIWYG) /wiz'ee-wig/ Describes a user interface for a document preparation system under which changes are represented by displaying a more-or-less accurate image of the way the document will finally appear, e.g. when printed. ) Rich Text Editor to create professional-looking emails including images, links, and your own custom look and feel. No programming or HTML HTML in full HyperText Markup Language Markup language derived from SGML that is used to prepare hypertext documents. Relatively easy for nonprogrammers to master, HTML is the language used for documents on the World Wide Web. skills are required. * Pre-formatted HTML Templates: for those users who don't have design or programming skills but who want a professional look, ContactPro offers HTML Templates for a variety of purposes, such as newsletters, special offers, etc. There are more than 50 design options from which to choose. The templates also include stock images. * List Management: ContactPro automatically keeps track of bounced, and unsubscribed Unsubscribed Newly issued securities that have not seen much interest, or subscriptions, from investors ahead of the issue date or have not been offered by brokerages. If you wanted to own the newly issued shares, you'd only be able to purchase them as you would any other stock email addresses See Internet address. . When sending out email campaigns, ContactPro will Automatically find Duplicates, Track and Notify invalid Null; void; without force or effect; lacking in authority. For example, a will that has not been properly witnessed is invalid and unenforceable. INVALID. In a physical sense, it is that which is wanting force; in a figurative sense, it signifies that which has no effect. email addresses. Users can create as many different mailing lists An automated e-mail system on the Internet, which is maintained by subject matter. There are thousands of such lists that reach millions of individuals and businesses. New users generally subscribe by sending an e-mail with the word "subscribe" in it and subsequently receive all new as they want. * Reports & Analytics. ContactPro tracks virtually every metric for sent emails, including: Open and Click Rates, Click-to-open Rates, Bouncebacks and Unsubscribes. It also shows how the different click-through and open rates vary by different domains. Pricing & Availability ContactPro is available immediately via the ContactPro.com website. Users can sign up for a free account, which includes up to 100 emails sent per month. Registered non-profits may send up to 1,000 emails per month at no charge. Businesses are charged $15 per month for between 100 and 1,000 emails sent; $99 per month for 1,001-5,000 emails sent and $249 per month for between 5,001 and 15,000 emails. "ContactPro has allowed us to more easily and frequently communicate with our subscribers," said Andy Liu, CEO of BuddyTV (www.buddytv.com), a leading entertainment content and community website which sends about 200,000 emails per month. "Our business is driven by eyeballs The number of users. "There are 110 eyeballs" means there are 110 users currently online. See eyeball hang time. on the website - and since using ContactPro we've been able to increase traffic to our website which has resulted in increased revenue." About QuestionPro QuestionPro, a leader in online surveys since 2002, offers user-friendly and affordable online tools that help businesses and organizations communicate with customers and prospects to gain key insights and drive sales. Its hosted online survey service (QuestionPro.com) allows for the easy and quick distribution and analysis of electronic surveys. QuestionPro offers the most advanced survey design and development capabilities possible via the Internet. Its email marketing service (ContactPro) makes it easy to create and manage email distribution lists to both attract and retain customers. Hundreds of market-leading companies have utilized QuestionPro's services for business initiatives. |
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