Qube Cinema Partners with the 2008 Tribeca Film Festival to Present a Digital Cinema Showcase.

Festival Filmmakers to Screen Films in JPEG2000 on Qube Cinema

NEW YORK -- Qube Cinema is proud to partner with the 2008 Tribeca Film Festival taking place in New York City from April 23 to May 4 to present a digital cinema showcase of festival films. This initiative will introduce independent filmmakers to Qube Cinema and the DCI JPEG2000 format - the global standard for digital cinema.

At the Festival, Qube Cinema will showcase its Qube XP-D DCI compliant digital cinema servers as well as its suite of mastering tools. A 2K DLP Cinema[TM] projector and Qube XP-D server will be installed at the Tribeca Performing Arts Center theater where TFF's premiere red carpet screenings will be held. Using Qube Cinema's QubeMaster Pro and QubeMaster Xpress systems, an individual filmmaker can efficiently create their own DCI JPEG2000 from a multitude of file formats. This will allow them instant access to the approximate 7000 digital cinema systems in the world - approximately 5000 of these systems are in the United States (all of which are approved by major studios). It is further anticipated that an additional 10,000 systems will be deployed worldwide over the next 12 months.

"We are excited about this collaboration with Qube Cinema. Qube's interest in independent cinema and recognition of the potential economic impact that this content will make as our industry evolves is compelling. Their support of the independent film community, the efficiency of mastering within the Qube workflow, and the ease of equipment integration will allow for a very productive partnership this year," stated Mark Steele, Director of Operations at the Tribeca Film Festival.

QubeMaster is rapidly becoming an industry standard for Digital Cinema Package (DCP) creation. It is used by some of the leading digital cinema facilities in the industry, and QubeMaster customers include Technicolor, Ascent Media, IMAX, Arri among others.

Qube Cinema's end-to-end solutions for digital cinema provide the ultimate combination of quality, reliability, ease-of-use, security and flexibility. Designed from the ground up to operate in mission-critical applications, the architecture of the Qube product family has been conceived with the future in mind and provides an integrated workflow, from mastering to distribution, playback to reporting and archiving. Being almost entirely software based allows the Qube system to leverage developments in the computer industry and bring to the market format independent, powerful and flexible products.

About Qube Cinema, Inc.

Today, if there are only a handful of companies across the world working to fulfill the exacting needs of DCI, there are fewer still who look beyond. Qube Cinema is committed to creating a seamless world of Digital Cinema with products that are innovative, powerful, reliable and cost-effective. Qube Cinema, Inc. is a company with a passion for cinema and a thorough understanding of film, video, audio and computer technology along with vast experience in the production, post-production and exhibition industries - a unique combination of expertise that has helped in the development of the company's digital cinema technology.

A subsidiary of India-based Real Image Media Technologies, Qube Cinema draws on decades of domain expertise in the media and entertainment space as well as long-standing relationships with key technology leaders. Real Image, a pioneer in media technology, has proven expertise in managing complex technology transformations. Qube Cinema is equipped with a dedicated and efficient team as well as world-class technology and software - a combination that will help realize the organization's vision of being a global leader in digital cinema technology.

www.qubecinema.com