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Quality Analysis Added to the MM4XL Software Toolbox.


BASEL, Switzerland -- Good news for business analysts and decision-makers who rely on Marketing Manager for Excel A full-featured spreadsheet for Windows and the Macintosh from Microsoft. It can link many spreadsheets for consolidation and provides a wide variety of business graphics and charts for creating presentation materials.  (MM4XL) software to extract strategic information from market data. With the latest release of this suite of marketing analysis applications from MarketingStat, comes a new tool called Quality Manager.

MarketingStat spokesperson Greg Shields Greg Shields (born 21 August 1976 in Falkirk) is a Scottish professional footballer currently playing for Scottish Premier League club Dunfermline Athletic.

Shieds's previous clubs are Rangers, Charlton Athletic, Walsall and Kilmarnock.
 explains: "With Quality Manager, companies can now easily and effectively monitor a wide range of business processes, such as: traffic at call centers, the quality of ongoing marketing surveys, tendencies in sales or profits, hits at websites, contacts made by sales reps, results of direct marketing campaigns, and much more."

Quality Manager can generate all of the most common quality control charts, run acceptance sampling, and perform process capability analysis of many different kinds of business processes. Every Quality Manager analysis can be previewed online before printing a hardcopy chart.

"MarketingStat's strategy is to enhance MM4XL software with new functionality at frequent intervals. MM4XL's other 21 spectacular tools have already made it popular as one of the richest applications for marketers. With Quality Manager we are now pleased to offer solutions in the critical area of quality analysis."

MM4XL software is a comprehensive analytical analytical, analytic

pertaining to or emanating from analysis.


analytical control
control of confounding by analysis of the results of a trial or test.
 toolbox See toolkit and toolbar.  designed to help marketers, business consultants, and academics improve strategic business decision-making decision-making,
n the process of coming to a conclusion or making a judgment.

decision-making, evidence-based,
n a type of informal decision-making that combines clinical expertise, patient concerns, and evidence gathered from
. It applies both the well-documented methods and techniques of management science, as well as the latest analytical solutions. MM4XL software embeds in Microsoft Excel (tool) Microsoft Excel - A spreadsheet program from Microsoft, part of their Microsoft Office suite of productivity tools for Microsoft Windows and Macintosh. Excel is probably the most widely used spreadsheet in the world.

Latest version: Excel 97, as of 1997-01-14.
 to provide unparalleled graphical and analytical power.

MM4XL is a product of MarketingStat GmbH, a privately held firm located in Oberwil BL, Switzerland. Since 1998, the core principle behind MarketingStat's development of MM4XL has been "fostering scientific business management as a reinforcement reinforcement /re·in·force·ment/ (-in-fors´ment) in behavioral science, the presentation of a stimulus following a response that increases the frequency of subsequent responses, whether positive to desirable events, or  to pragmatic management, in order to improve business performance."

MarketingStat has made MM4XL software easy to use. It can be run in five languages (English, Spanish Spanish, river, c.150 mi (240 km) long, issuing from Spanish Lake, S Ont., Canada, NW of Sudbury, and flowing generally S through Biskotasi and Agnew lakes to Lake Huron opposite Manitoulin island. There are several hydroelectric stations on the river. , French, German and Italian), and it includes detailed online help and example sheets that explain both the concepts behind each tool and how to use the tool.

Fully functional trial copies of MM4XL can be downloaded from MarketingStat's website, and used for up to 21 days.

For more information about MarketingStat and MM4XL software, contact Jonas Selz, External Relations: email js@marketingstat.com or phone +41 61 401 6055.

MarketingStat's website is located at www.marketingstat.com.
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Feb 18, 2005
Words:375
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