Quaero Initiates Outsourced Services.Quaero, a CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. service provider, announced Quaero Springboard, designed to address companies' needs for intelligent and strategic customer communication services without incurring large, upfront CRM investments. Quaero's CRM outsourcing division was formed to help companies outsource all or part of their CRM programs to avoid large infrastructure investments, and overcome technical and organizational challenges that impede im·pede tr.v. im·ped·ed, im·ped·ing, im·pedes To retard or obstruct the progress of. See Synonyms at hinder1. [Latin imped the success of CRM programs. Quaero helps companies maximize their customer profitability Customer profitability (CP) is the difference between the revenues earned from and the costs associated with the customer relationship in a specified period. According to Philip Kotler,"a profitable customer is a person,household or a company that overtime,yields a revenue through its intelligent customer relationship management services with development of CRM roadmaps, rapid data mart A subset of a data warehouse for a single department or function. A data mart may have tens of gigabytes of data rather than hundreds of gigabytes for the entire enterprise. See data warehouse. development, customer analytics and campaign management implementations. |
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