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QuVIS Enables 3D At Cinema Expo 2006; Acclaimed Director James Cameron to Discuss 3D and the Future of Digital Cinema.


AMSTERDAM, Netherlands -- Continuing its position as the leader in digital cinema innovation, the QuVIS Cinema System will provide digital 3D playback for the "Digital Cinema: The Future Is Now & Special 3-D Presentation" seminar. The seminar is being held at this year's Cinema Expo, at the RAI rai  
n.
A form of popular Algerian music combining traditional Arabic vocal styles with various elements of popular Western music and featuring outspoken, often controversial lyrics.
 in Amsterdam. James Cameron

For other people named James Cameron, see James Cameron (disambiguation).


James Francis Cameron (born August 16, 1954) is an Academy Award winning Canadian director, producer and screenwriter.
, Chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Lightstorm Entertainment, and outspoken proponent of 3D and Digital Cinema, will be the keynote speaker. Following Cameron's keynote address on the future of Digital Cinema, the audience will be treated to a 3D Digital Cinema presentation.

Earlier this year, Cameron and QuVIS found themselves on the same stage at Showeast and NAB, promoting the benefits of Digital Cinema and 3D to captive audiences. QuVIS has worked with Cameron's production and post-production teams since 2003. Lightstorm Entertainment, Cameron's production arm, uses QuVIS systems for 2D and 3D applications.

"QuVis hardware and software has proven itself to be versatile and reliable, so I continue to use it for many of our production and post production needs. I also find the great support we receive to be a real asset for our cutting edge processes." said Lightstorm Entertainment's James Cameron.

By providing spectacular viewing experiences, cutting edge technologies such as single server 3D and 4K allow the exhibition community to compete with the growing HD market. The QuVIS Cinema System provides a single server approach to 3D, with unmatched image quality and ability to provide a 48 frame per second image output that is absolutely synchronous via dual-link HD-SDI.

"QuVIS has provided several 3D presentations this year, but we're particularly proud of those that have creative visionaries attached, such as James Cameron." said George Scheckel, VP of Digital Cinema, QuVIS, Inc. "There are very compelling business models driving Digital Cinema, but at the end of the day, it's still about great stories and great visual experiences. We don't consider ourselves a server manufacturer, but an innovator providing leading edge imaging technologies that allow the creative community to step further outside the box. The future of Digital Cinema benefits all parties - exhibitors, creative visionaries and ultimately, the movie going public."

The "Digital Cinema: The Future Is Now & Special 3-D Presentation" seminar will be held on June 29th, in the RAI Auditorium, Amsterdam - Cinema Expo 2006.

About QuVIS, Inc.

QuVIS Inc. is the leading provider of hi fidelity high resolution motion imaging technology. The QuVIS line of servers, recorders and players provide guaranteed image quality using Quality Priority Encoding, (QPE (language) QPE - 1. A two-dimensional pictorial query language.

["Pictorial Information Systems", S.K. Chang et al eds, Springer 1980].

[Q-systems. A. Colmerauer, 1969].

2. A rewrite system with one-way unification, used for English-French translation.
(TM)). QuVIS also offers optional JPEG JPEG
 in full Joint Photographic Experts Group

Standard computer file format for storing graphic images in a compressed form for general use. JPEG images are compressed using a mathematical algorithm.
2000, MXF (Material EXchange Format) A file format from the Pro-MPEG Forum for the interchange of video production information. MXF files include audio/video content and related meta-data (production notes, camera settings, time code positions, etc. , secure encryption and key management for a complete end to end digital cinema solution. QuVIS offers servers for real-time mastering and recording of content for SD through 4K for production, post production, digital dailies, digital cinema exhibition, simulation and large screen displays. The ASIC (Application Specific Integrated Circuit) Pronounced "a-sick." A chip that is custom designed for a specific application rather than a general-purpose chip such as a microprocessor.  version of QPE, embodied in the QuVIS Digital Mastering Codec (QDMC QDMC Quantum Discrete Memoryless Channel (TM)), offers new capabilities for the image storage, analysis and communication industries and is available for OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and  and licensing applications. For information contact QuVIS, Inc., 2921 Wanamaker Drive, Suite 107, Topeka, KS 66614, (785) 272-3656, or visit www.quvis.com.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jun 27, 2006
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