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QMS Breaks New Ground with Sub-$1000 Color Laser Printer.


MOBILE, Ala.--(BUSINESS WIRE)--Oct. 4, 1999--

"Best Buy" magicolor 2 DeskLaser printer offers award-winning color at

black and white pricing

QMS (1) (Minolta-QMS, Inc., Mobile, AL) A manufacturer of laser printers founded in 1977 by Jim Busby. Initially involved with controllers for printing bar codes and labels, it entered the laser printer business in the mid-1980s and set numerous records. , Inc. (NYSE NYSE

See: New York Stock Exchange
:AQM AQM Active Queue Management
AQM Air Quality Management
AQM Acquisition Management
AQM Assistant Quartermaster (Civil War)
AQM Additive Quark Model
AQM Analog Quadrature Modulator
AQM Acenaphthenequinone Monoxime
) today announced the QMS(R) magicolor 2 DeskLaser color laser printer A laser printer that prints in color using four toner cartridges (CMYK) of cyan, magenta, yellow and black. The colors are applied one at a time to the drum and are then adhered to the paper. See printer. , recently named the Best Buy in Corporate Color Printers by PC World magazine, became an even better buy with its new promotional pricing of $999--a $300 savings off the suggested list price. This limited-time price promotion opens the door for businesses to experience the speed, output quality, and cost-effectiveness of a network color laser, ending their reliance on inadequate ink jet See inkjet printer.  technology. At this price point, the DeskLaser is even an attractive alternative to low-end monochrome-only printers, rivaling them in performance and operating cost. This offer is available while promotional supplies last from October 1 to December 31, 1999.

"There is no better way for companies of all sizes to experience color laser printing than with a sub-$1,000 price tag," said Richard Bowles, vice president of sales and marketing at QMS. "This promotion is designed to raise awareness, particularly in businesses bound to less professional ink jet printing, to the power and affordability of color not of the white race; - commonly meaning, esp. in the United States, of negro blood, pure or mixed.

See also: Color
 laser printing, and to provide the professional tools necessary for many smaller businesses to bring graphics work in-house."

Color laser printing is often perceived as costly, causing some organizations to bypass the use of color altogether or to settle for the lackluster performance of network color ink jet printers See inkjet printer. . Many businesses are unaware that, although the purchase price of color laser printers may be slightly higher, the lower cost of ownership and the benefits of improved throughput, quality, and durability quickly outweigh the initial expense. With a $999 limited-time price, these companies are able to see how valuable a color laser printer is for any size business.

The QMS magicolor(R) 2 DeskLaser offers brilliant 600 x 600 dpi resolution and print speeds of up to 4 ppm in color and 16 ppm in black and white--faster than many monochrome-only printers. It is optimized for use with Windows(R) 95/98 and NT 4.0 and includes parallel and Ethernet(R) interfaces for Windows Plug and Play or instant networking in business workgroups. In summarizing the characteristics of the DeskLaser, PC World reported in its September issue why this printer is a resourceful alternative to network ink jet printers. "Not only is it the cheapest model on the corporate chart," stated the editors, "this well-designed QMS is relatively quick at printing both text and graphics, with high overall output quality."

Pricing and Availability

The award-winning QMS magicolor 2 DeskLaser, and the entire QMS magicolor 2 color laser printer family, is currently available through QMS' worldwide network of authorized distributors and resellers. The DeskLaser can be purchased for just $999 while promotional supplies last from October 1 - December 31, 1999. Promotional pricing is available in the U.S., Canada, and Latin America Latin America, the Spanish-speaking, Portuguese-speaking, and French-speaking countries (except Canada) of North America, South America, Central America, and the West Indies.  only. All pricing listed is in U.S. dollars. For more information, or to find a reseller near you, call 800-523-2696 or visit our Web site at www.qms.com.

QMS, Inc.

QMS, Inc., a member of the Minolta Group, is a leading developer and manufacturer of high-performance color and monochrome document printing solutions for office automation, electronic publishing An umbrella term for non-paper publishing, which includes publishing online or on media such as CDs and DVDs. , graphic design, and advanced imaging applications. QMS is headquartered in Mobile, Alabama and distributes products through a global network of reseller and distribution partners. Founded in 1977, QMS, Inc. is traded on the New York Stock Exchange New York Stock Exchange (NYSE)

World's largest marketplace for securities. The exchange began as an informal meeting of 24 men in 1792 on what is now Wall Street in New York City.
 under the symbol AQM.
     Editors Note:

     If your publication prints direct reader contact information,
please use the following:

QMS, Inc.                              QMS, Inc. Canada
One Magnum Pass                        2600 Skymark Avenue, Building 5
Mobile, AL 36618                       Mississauga, Ontario L4W 5B2
(800) 523-2696 or (334) 633-4300       (905) 206-0848


QMS Internet Address There are two kinds of addresses that are widely used on the Internet. One is a person's e-mail address, and the other is the address of a Web site, which is known as a URL. Following is an explanation of Internet e-mail addresses only. For more on URLs, see URL and Internet domain name.  (http://www.qms.com)

QMS, the QMS logo, and magicolor are trademarks or registered trademarks of QMS. The Minolta logo is a trademark of Minolta Co., Ltd. All other trademarks or registered trademarks are the property of their respective manufacturers.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Oct 4, 1999
Words:668
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