PureVideo Networks Appoints Carrie Kelly, Former VP of Search Marketing at IAC's Ask.com, and Barbara Read, Former Advertising Director for Choice Media.EL SEGUNDO El Segundo (ĕl sēgŭn`dō), industrial city (1990 pop. 15,223), Los Angeles co., S Calif., on Santa Monica Bay; inc. 1917. Its products include navigation and computer systems, aircraft parts, office machines, telephone apparatus, and , Calif. -- Carrie Kelly Carrie Kelly is a fictional character from Frank Miller's graphic novels (1986) and its sequel (2001). She becomes the new Robin in D.K.R. when she saves Batman's life. Later in D.K.S.A., she adopts the identity Catgirl. to Serve as Vice President of Sales and Barbara Read as Director of Sales for PureVideo Networks' Properties StupidVideos.com and GrindTV.com PureVideo Networks, publisher of popular viral video A video that spreads quickly via the Internet. It is often a short clip on a video sharing site such as YouTube that people reference in blogs, e-mails and instant messages. See viral marketing. sites StupidVideos.com and GrindTV.com, today announced the appointment of Carrie Kelly, previously Vice President of Search Marketing for Inter Active Corp.'s Ask.com. Kelly will step into the role of Vice President of Sales for PureVideo. Barbara Read, former Advertising Director at Choice Media, also joins the PureVideo team as Director of Sales. "Between the six million uniques that visit StupidVideos.com and GrindTV.com, and the jump in traffic we expect from the back-to-school season, the timing is right to add to our seasoned sales team and support the ever growing demand of big brand advertisers to reach our audience," said Erik Hawkins, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. and Co-Founder of PureVideo Networks. "Barbara and Carrie have both had a great deal of success working with youth-oriented brands that fit our teen demographic perfectly." According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. Jupiter Research, by 2010, online advertising spending in the US is expected to grow to as much as $23.5 billion, more than double the current rate. Meanwhile, starting this year, marketing dollars spent on TV ads are expected to decline as a growing number of brands follow their consumers online, according to Forrester Research Forrester Research is an independent technology and market research company that provides its clients with advice about technology's impact on business and consumers. Corporate facts
"StupidVideos and GrindTV are highly advertising friendly properties due to their rapidly growing audience, quality of content, and media-friendly ad product integration. The fact that videos are filtered to exclude inappropriate content, such as profanity Irreverence towards sacred things; particularly, an irreverent or blasphemous use of the name of God. Vulgar, irreverent, or coarse language. The use of certain profane or obscene language on the radio or television is a federal offense, but in other situations, profanity , pornography, and gratuitous violence, creates a safe place for big brands to reach their targeted demo," said Kelly. "I'm thrilled to join the dynamic and experienced team at PureVideo Networks." Carrie Kelly and Barbara Read join an executive team that is already well-staffed with seasoned new media executives. Erik Hawkins, CEO of PureVideo, founded the Company after serving as a Senior Vice President at IAC's Citysearch; Co-founder and company President Greg Morrow served as General Manager of Yahoo Music International following Yahoo's acquisition of his successful start-up MusicVideos.com, and Karina Kogan, VP of Marketing and General Manager of StupidVideos.com, acted as a key executive at Evite prior to joining the company. PureVideo Networks' team of executives is rounded out by alumni from leading media companies, including Yahoo, MySpace, and Microsoft. About PureVideo: Based in El Segundo, PureVideo Networks is a leading publisher of user-generated content The production of content by the general public rather than by paid professionals and experts in the field. Mostly available on the Web via blogs and wikis, user-generated content refers to material such as the daily news, encyclopedias and other references, movie and product reviews as dedicated to the promotion of compelling video and the people who produce it. Funded by Softbank Capital SOFTBANK Capital is a venture capital group in the United States. See also
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