Published In a Convenient Desktop Handbook Size, the Source Book of Multicultural Experts Is an Invaluable Reference.DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c47125) has announced the addition of The Source Book of Multicultural Experts 2006/07 to their offering. Need An Expert? Find An Expert! in The Source Book of Multicultural Experts The Source Book of Multicultural Experts is a desktop reference guide to experts on many different cultural and lifestyle markets such as Hispanic, Asian American, African American, women, and gay/lesbian. The Source Book supplies over 11,000 journalists with diverse resources for Hispanic Heritage Month (Sep 15-Oct 15), Black History Month (Feb), Women's History Month Women's History Month is an annual declared month in the United States that highlights contributions of women to events in history. March is declared Women's History Month. The annual event traces its beginnings to the first International Women's Day in 1911. (March), Asian Pacific American Heritage Month Asian Pacific American Heritage Month (APAHM) is celebrated in May to commemorate the contributions of people of Asian and Pacific Islander descent in the United States. Congress passed a joint Congressional Resolution in 1978 to commemorate Asian American Heritage Week during the (May), as well as for year-round coverage of a diverse America. Also, over 2,500 marketing executives benefit from our Source Book, as it helps them find resources to reach ethnic consumers, find leads to new clients, and forge business alliances. What is inside The Source Book? Use The Source Book to find contact information for experts in a wide range of industries, business leaders who are minorities and women, and reliable sources of information on multicultural marketing and a diverse America. Many of the listings also have a short description of the company and the services it provides. Also included are expert-written articles which include statistical highlights on multicultural and lifestyle markets in the U.S. Companies are also grouped by market served. Featured markets include: African American, Asian American, Hispanic, Gay and Lesbian, Multicultural, and Women. Published in a convenient desktop handbook size, The Source Book of Multicultural Experts is an invaluable reference. Over 200 companies are listed with contact information and a description of services. What's Inside? Marketing executives will find ad agencies, research firms and other experts in multicultural marketing to help them reach these growing populations. Human resource and purchasing executives will find contacts for vendors and suppliers that are minority- or women-owned businesses. How to Use the Source Book: Cross reference listings guide readers to find a company by business type (i.e. large corporations, media, professional organizations, seminars) or industry area of expertise (cosmetics, entertainment, telecommunications, etc.). Articles provide an overview of the African American, Asian American, Filipino, Hispanic, Multicultural and Gay and Lesbian markets, among others. Companies Mentioned: 21st Century Marketing A Partnership, Inc. AdAsia Communications, Inc. AdConexion L.A. Advent Publications, Inc., DBA Manila Bulletin USA Aguilar Productions, Inc. AIM Tell-A-Vision Group Allen and Partners, Inc. Amber Multicultural Marketing Ameredia American Advertising Federation The American Advertising Federation (AAF), headquartered in Washington, D.C., acts as the "Unifying Voice for Advertising." The AAF is the oldest national advertising trade association, representing 50,000 professionals in the advertising industry. American Association of Advertising Agencies The American Association of Advertising Agencies (AAAA) is an American advertising trade association. Founded in 1917, their website states that AAAA membership "produces approximately 80 percent of the total advertising volume placed by agencies nationwide. Angi Ma Wong Intercultural & Feng Shui Consulting & Training Anita Santiago Advertising Aragon Advertising ASB Communications Asia Link Consulting Group Asian American Advertising Federation Asian American Journalists Association The Asian American Journalists Association (AAJA) was founded in 1981 by several Asian American journalists who felt a need to support greater participation by Asian Americans in the news media. Asian Journal Publications, Inc. Asian Southwest Media / Saigon Tex News Association of Hispanic Advertising Agencies (AHAA AHAA Association of Hispanic Advertising Agencies AHAA American Hearing Aid Associates AHAA Adolescent Health and Academic Achievement Study ) Association of National Advertisers The Association of National Advertisers is a representative body for the marketing community in the United States of America. ANA’s membership includes 400 companies with 9,000 brands that collectively spend over one hundred billion dollars in marketing communications and (ANA) The Axis Agency AZN Television Balita Media, Inc. Banta Corporation Barreto & Brightwell Associates, Inc. Black Entertainment Television (BET) Black Sheep Miami Brand Addict / Cross Cultural Advertising The Bravo Group Bromley Communications C R Market Surveys Campbell-Communications, Inc. Capital Media The Caraway caraway, biennial Old World plant (Carum carvi) of the family Umbelliferae (parsley family), cultivated in Europe and North America for its aromatic seeds. Group, Inc. Casanova Pendrill Center for Hispanic Marketing Communication, Florida State University Florida State University, at Tallahassee; coeducational; chartered 1851, opened 1857. Present name was adopted in 1947. Special research facilities include those in nuclear science and oceanography. Cheskin The China Press Chinese Media Net, Inc. Chisholm Consulting, Inc. Comcast Community Connect, Inc. Community Marketing, Inc. Comunicad cruz/kravetz:IDEAS d.a.t. Advertising Group, Inc. Dae Advertising Daniel Gonzalez & Assoc. DarbyDarby Creative DDR Global, LLC del Rivero Messianu DDB DDB - device independent bitmap Denise Meridith Consultants, Inc. Dieste Harmel & Partners DISH Network - Echostar Satellite LLC Diversity City Media DiversityInc Divya Bhaskar North American Edition Dong-A Daily News Double Platinum Eastern Research Services LLC Ebony Marketing Research, Inc. EIN SOF Communications El Diario La Prensa El Diario la Prensa is the largest and oldest Spanish-language daily newspaper in New York City and the oldest in the United States. The paper covers local, national and international news with an emphasis on Latin America, as well as human-interest stories, politics, , an ImpreMedia Company El Eco de Virginia El Mensajero, an ImpreMedia Company Elephant Advertising EMG EMG abbr. electromyogram Electromyography (EMG) A diagnostic test that records the electrical activity of muscles. (Ethnic Marketing Group, Inc.) Enlace Communications, Inc. Equals Three Communications Erlich Transcultural Consultants Estee Marketing Group, Inc. Ethnic Solutions, Inc. EthnoConnect[TM] Filipinas Magazine Filipino Insider Magazine Fleishman-Hillard - FH Out Front Focus Latino Footsteps, LLC Fox Sports en EspaSol Garcia 360x Geoscape International GfK NOP, LLC Global Telesourcing, LLC GlobalWorks Group GlobeCast WorldTV GOLDSEA INC. Grupo Gallegos Hispanic Communications Network (HCN HCN hydrocyanic acid. ) Hispanic Group Corporation Hispanic Market Weekly Hispanic Research Consultants Hispanic USA, Inc. HispanicWorks Horowitz Associates Inc./Surveys Unlimited House of Marketing Research I imagine Studio Iconoculture ICR ImaginAsian TV ImpreMedia LLC InclusiveMinds Media Group India-West Publications, Inc. The Indian Express North American Edition INQ7.NET InterEthnica Interlex International Trade Information, Inc. interTrend Communications, Inc. Interviewing Service of America Isaac Lasky Consulting Isabel Valdes Consulting IW Group, Inc. Jungle Communications, Inc. K. Fernandez and Associates, LLC Kang & Lee Advertising Kelley Chunn & Associates Korea International Satellite Broadcasting KTSF-TV L3 Advertising Inc. LA 18 / KSCI-TV La Agencia de Orc[?] & Asociados La Opinion, an ImpreMedia Company La Prensa, an ImpreMedia Company La Raza, an ImpreMedia Company Lapiz Integrated Hispanic Marketing LatinoEyes Latin Force LatinSphere Advertising LatinWorks Lopez Negrete Communications Los Angeles Sentinel The Los Angeles Sentinel is a weekly African American-owned newspaper published in Los Angeles, California. The paper boasts of reaching 125,000 readers as of 2004, making it the oldest, largest and most influential African-American newspaper in the Western United States. Lundy Marketing Group (LMG) Magnum Group Mari Hispanic Research & Field Services Mediamorphosis Meeting Professionals International Multicultural Initiative Miami Market Research, Inc. Millward Brown Multicultural Practice MRSI MRSI Magnetic Resonance Spectroscopic Imaging MRSI Multiple Round Simultaneous Impact MRSI Micro Robotics Systems Incorporated MRSI Mobilization Requirements, Secondary Items MRSI Microstrip Rectangular Spiral Inductor (Marketing Research Services, Inc.) Multicultural Foodservice & Hospitality Alliance Multicultural Insights, Inc. Muse Communications, Inc. NAMIC NAMIC National Association of Mutual Insurance Companies NAMIC National Association for Multi-Ethnicity in Communications NAMIC National Association of Minorities in Cable National Association of Black Journalists The National Association of Black Journalists (NABJ), was founded in 1975 by 44 men and women in Washington, D.C. Headquartered at the University of Maryland, College Park and with 3300 members, it is the largest organization of journalists of color in the nation. National Association of Hispanic Journalists The National Association of Hispanic Journalists (NAHJ) is a Washington, D.C.-based organization dedicated to the advancement of Hispanic journalists in the United States. It was established in 1984. National Association of Women Business Owners The National Association of Women's Business Owners (NAWBO) is an organization in the United States founded in 1975 that has the purpose of networking the approximately 10. [R] (NAWBO NAWBO National Association of Woman Business Owners [R]) National Lesbian & Gay Journalists Association (NLGJA NLGJA National Lesbian and Gay Journalists Association ) New American Dimensions Northwestern Mutual Financial Network The Northwestern Mutual is a large mutual company based in Milwaukee, Wisconsin. It is marketed as the Northwestern Mutual Financial Network. Founded in Janesville in 1857, it is one of the nation's largest direct provider of individual life insurance in the United States. One Economy Corporation Open Doors Organization Opinion Access Corp. Oro Communications, Inc. Pacific Rim Voices PanCom International, Inc. Papel Media Network, LLC Paragon Language Services Phoenix Cultural Access Group PicabA Productions Picture That, LLC Pochteca Media Prime Access, Inc. Red Cherry Management L.L.C. Reynardus & Moya Advertising Rivendell Media RK Hispanica Direct RL Public Relations + Marketing Roslow Research Group The San Jose Group Santiago Solutions Group Scarborough Research Scholastic Entertainment Selecciones, Reader's Digest SGCB Group Simmons Associates, Inc. Simmons Research, an Experian Company The SinoAmerican Times SinoVision, Inc. Solutions Marketing Group Strategic Research Institute Synovate Diversity T.D. Wang Advertising Group, LLC TeleNoticias TEN Communications Thikana Time Advertising, Inc. TRUE Agency Urban Equity, LLC VanguardComm Vigilante Advertising Vision-X Vital Marketing WING Latino, A Grey Global Group Inc./WPP Company Witeck-Combs Communications, Inc. WOMENBIZBUZZ-INC / Project Legacy Women's Leadership Exchange World Journal World Reach Translations For more information visit http://www.researchandmarkets.com/reports/c47125. |
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