Public relations agencies.Ranked by 1997 L.A. County fee income THE PACESETTER ROGERS & COWAN Rogers & Cowan retained its perennial spot atop the list of the largest public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most agencies in L.A. County. The firm had 1997 fee income of $11.4 million, up 8.5 percent from $10.5 million in 1996. Rogers & Cowan is an L.A.-based subsidiary of Shandwick plc, a London-based public company. It has been doing public relations work here since 1950 and has several prominent clients, including Nabisco, Swatch, IBM and Microsoft See Microsoft and IBM. . Thomas Tardio, chief executive and president of Rogers & Cowan, said the agency is anchored by accounts in three main industries - film and television, interactive entertainment and fashion and beauty. In the entertainment world, Tardio said the agency has seen an increase in contracts for product placement and promotional support. Recently, it placed IBM products The following is a list of products from the International Business Machines (IBM) Corporation and its predecessor corporations, beginning in the 1890s, and spanning punched card machinery, time clocks, and typewriters, via mainframe computers and minicomputers, to microprocessors, PCs, in the new "X-Files" movie. In the gaming industry, Rogers & Cowan has done work for Microsoft, Sega GameWorks and Purple Moon Purple Moon was a software company based in Mountain View, California, targeted at young girls between the ages of 8 and 14. They debuted their first two games—Rockett's New School and Secret Paths in the Forest—in 1997. . And most recently, Ray-Ban sunglasses chose Rogers & Cowan as its agency of record. The name "Rogers" in the Rogers & Cowan belonged to agency co-founder Henry Rogers Henry Rogers may refer to:
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