Prudential gives life a boost; Grant to help not-for-profit educate public about the value of insurance.WASHINGTON, D.C.--(BUSINESS WIRE)--July 13, 1995--The Prudential Life Insurance Co. of America has presented a grant of $2 million to the Life and Health Insurance Foundation for Education (LIFE) The grant will support the not-for-profit organization's public education programs to inform consumers about the role and value of life and health insurance agents, products and services. It is the largest single contribution made to the organization, which kicked off its education initiative on June 1, 1995. "The Prudential is proud to make this contribution to LIFE and to the 165,000 agents LIFE represents," said Arthur F. Ryan, chairman and chief executive officer of The Prudential. "The image of our industry has declined and we need to do something about it. Supporting LIFE is a great way for the life and health insurance industry to band together and to support the thousands of agents at work each day. LIFE was formed in 1994 by seven life and health insurance groups in the U.S. and Canada in response to the growing need to educate the public about the value of life and health insurance and the invaluable role of the professional agent. LIFE recently launched a broad and aggressive educational campaign to help raise the level of awareness about the benefits of health and life insurance. "We appreciate Art Ryan's leadership and Prudential's support," said David F. Woods, LIFE's president. "LIFE is just beginning and with Prudential's support it's off to a great start." LIFE's membership includes: the Association for Advance Life Underwriting (AALU AALU Association for Advanced Life Underwriting (a conference of NALU) AALU Associate of the Academy of Life Underwriting ); the Association for Health Insurance Agents (AHIA AHIA Association of Health Insurance Advisors AHIA Australian Health Insurance Association AHIA Association of Health Insurance Agents (part of NALU) AHIA Australian Health Informatics Association ); the American Society of Chartered Life Underwriters and Chartered Financial Consultants (ASCLU ASCLU American Society of Chartered Life Underwriters ASCLU American Society of Chartered Life Underwriters (now Society of Financial Services Professionals) & ChFC); the General Agents and Managers Association (GAMA Ga·ma , Vasco da 1460?-1524. Portuguese explorer and colonial administrator. The first European to sail to India (1497-1498), he opened the rich lands of the East to Portuguese trade and colonization. ); the Life Underwriters Association of Canada (LUAC LUAC Leuvense Universitaire Aero-Club LUAC Latinos United In Action Center ); the Million Dollar Round Table (MDRT MDRT Million Dollar Round Table ); and the National Association of Life Underwriters (NALU NALU National Army for the Liberation of Uganda (Ugandan insurgents) NALU National Association of Life Underwriters (now NAIFA) NALU Network Abstraction Layer Unit ). CONTACT: Peter Kerr, 212/484-7738 Tara Owen, 212/484-7724 Joshua Gilbert, 212/484-7446 |
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