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Provocative Billboards.


Women showing L.A. their panties pant·ie or pant·y  
n. pl. pant·ies
Short underpants for women or children. Often used in the plural.



[Diminutive of pant2.
? Men running into walls, or leaving their wives, or beating up on people from Oklahoma The following are people who were either born/raised or have lived for a significant period of time in Oklahoma. Native Americans
  • Bill Anoatubby (born 1945), Governor of the Chickasaw Nation
?

Those are the themes of a massive billboard campaign that sprung up across the city earlier this month, and has been prompting more than a little confusion and water-cooler conversation.

The boards are a common technique known as a teaser teaser

an animal used to sexually tease but not to impregnate the members of the opposite sex. Usually males and they may be surgically prepared to ensure that they cannot mate or are not fertile.
 campaign.

The campaign is intended to promote the L.A. Avengers--the new arena football team whose season debuts April 9 (the women showing their panties are cheerleaders Notable cheerleaders
  • Paula Abdul, Los Angeles Lakers, Van Nuys High School
  • Christina Aguilera, North Allegheny Intermediate High School[]
  • Kirstie Alley
  • Ann-Margret
  • Toni Basil
  • Kim Basinger
  • Halle Berry
  • Sandra Bullock[0]
; lots of players run into walls, spectators will leave their wives to go to the games, and the debut game features a team from Oklahoma).

"Our point is not to be offensive, but to provide some information on arena football that maybe you didn't know before," said Ellen Fuchida-Hawley, manager of brand development with Mendelsohn/Zien Advertising in West L.A., which created the campaign.
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Article Details
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Publication:Los Angeles Business Journal
Article Type:Brief Article
Geographic Code:1USA
Date:Feb 28, 2000
Words:153
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