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Procter & Gamble's Proposed Acquisition of Gillette will Create a Group with Annual Sales of GBP 32bn, Pushing Rival Unilever into Second Place in the UK Toiletries Market.


DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c26416) has announced the addition of Toiletries toi·let·ry  
n. pl. toi·let·ries
An article, such as toothpaste or a hairbrush, used in personal grooming or dressing.

toiletries nplartículos mpl de aseo (=
 Market Report Plus 2005 to their offering

This report on toiletries covers a wide range of goods including skincare and hair-care products, personal wash products (such as shower gels and soap), oral care products and shaving preparations. Combined retail sales of these products were worth nearly GBP GBP

In currencies, this is the abbreviation for the British Pound.

Notes:
The currency market, also known as the Foreign Exchange market, is the largest financial market in the world, with a daily average volume of over US $1 trillion.
 3.78bn in 2004, having increased by 5.2% from the previous year. The UK's overall trade balance in toiletries remains positive. In only three product categories -- skincare, bath salts and soap -- did the cost of imports exceed the value of exports in 2003.

Most sectors of the toiletries market in the UK are mature and competition is therefore intensive and aggressive. This is certainly true of the shaving market, where Wilkinson Sword Wilkinson Sword is the name of a company that makes knives and razors, and which previously manufactured swords. Wilkinson Sword was founded in 1772 in London.

The company's past product lines have included guns, bayonets, and other objects such as typewriters, garden
 and Gillette seem to be in continual conflict. Their latest disagreement involves the former's complaint to the Advertising Standards Authority The Advertising Standards Authority (ASA) is the independent British self regulatory organisation (SRO) of the advertising industry. The ASA is a non-statutory organisation and so cannot interpret or enforce legislation.  (ASA Asa (ā`sə), in the Bible, king of Judah, son and successor of Abijah. He was a good king, zealous in his extirpation of idols. When Baasha of Israel took Ramah (a few miles N of Jerusalem), Asa bought the help of Benhadad of Damascus and ) that Gillette's advertising is misleading -- complaints that have already been upheld in Australia and Germany. If the ASA agrees, Wilkinson Sword may use the judgement to claim compensation for its resultant loss of sales. Certainly, advertising is of paramount importance in a toiletries market swamped by a confusing plethora of products. Even when a brand is well established, there can be little let-up in its promotion if it is to avoid being overtaken by a higher-profile rival. In fact, main media advertising of toiletries, as covered by this report, cost companies more than GBP 403.9m in 2004. Supermarkets, which have a huge slice of the retail market, have limited shelf space and a drop in sales will cause products to be swiftly and unceremoniously delisted.

Although there are specialist personal care manufacturing companies, such as L'Oreal, at the forefront of the market, the clear market leaders are multinationals Unilever and Procter & Gamble, the diversified interests of which include toiletries. Procter & Gamble's proposed acquisition of Gillette will create a group with annual sales of GBP 32bn, pushing rival Unilever into second place. The merger is expected to significantly reduce costs, but will be at the expense of around 6,000 jobs, or around 4% of the combined global workforce. In common with other UK manufacturing sectors, the exodus of jobs from these shores continues relentlessly, with PZ Cussons PZ Cussons (LSE: PZC) is a large manufacturer of a wide variety of personal healthcare products, and consumer goods. It operates in a large number of countries in the third world, especially Africa and Commonwealth nations.  being one of the latest to announce that it is to switch production to Thailand and Indonesia. 160 jobs will go when its Imperial Leather soap Noun 1. leather soap - a mild soap for cleansing and conditioning leather
saddle soap

soap - a cleansing agent made from the salts of vegetable or animal fats
 factory in Nottingham closes in 2007.

Most of the product sectors covered in this report are regarded as necessities in the majority of UK households and penetration levels are accordingly high. If they cannot increase demand, manufacturers must concentrate efforts on product innovation and persuading consumers to trade up to premium-priced products. In an ageing population, there is particular scope to increase sales of anti-ageing products, which frequently carry hefty pricetags, despite cynics Cynics (sĭn`ĭks) [Gr.,=doglike, probably from their manners and their meeting place, the Cynosarges, an academy for Athenian youths], ancient school of philosophy founded c.440 B.C. by Antisthenes, a disciple of Socrates.  questioning their claimed properties. However, as well as an ageing population, the UK also has a growing population, which will increase volume demand. This report predicts that UK retail sales of toiletries will continue to show a steady annual increase in value, growing by more than 16% between 2005 and 2009.

Companies featured in the report include:

- Avon European Holdings Ltd.

- Procoter & Gamble Ltd.

- PZ Cussons PLC

- Unilever Group

- Wilkinson Sword Ltd.

- The Body Shopt International PLC

- The Boots Group
This article is about a former British company which has now merged to form Alliance Boots, as a result, information on this page may be out of date.


The Boots Company PLC known as Boots and financially branded Boots The Chemists
 PLC

- Superdrug Stores PLC

- Wilkinson

- Brylcreem

- Colgate-Palmolive (UK) Ltd

- Alberto-Culver Company

- L'Oreal

- The Gillette Company

- Molton Brown Molton Brown is a London-based company offering a modern luxury lifestyle, producing innovative bath & body, skincare, make up, men’s grooming products, home and travel accessories and gift solutions.  Ltd.

- Wella

- ASDA ASDA American Student Dental Association
ASDA Australian Sports Drug Agency
ASDA American Sleep Disorders Association
ASDA American Stamp Dealers Association
ASDA Australian Screen Directors' Association
ASDA Accelerate-Stop Distance Available
 Ltd.

- Beiersdorf AG

For more information visit http://www.researchandmarkets.com/reports/c26416
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Oct 24, 2005
Words:598
Previous Article:Uralsvyazinform: 1H 2005 Revenue Totaled RUR 14.7 Billion, as Reported under our First Interim IFRS Statement.
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