Prism Bus. Media closes "Video Systems," launches "Digital Content Producer".Prism Business Media has launched a new family of print and electronic publications for video production professionals creating content for distribution platforms that range from traditional cinemas to cell phones and iPods. The brand family includes "Digital Content Producer" magazine, a web site, e-newsletters, Webcasts and blogs, as well as custom publishing and related marketing channels. As part of the launch, Prism has ceased publication of "Video Systems" and has combined the "Video Systems" and "millimeter One thousandth of a meter, or 1/25th of an inch. See metric system. " web sites. The first issue of the magazine will be released in June June: see month. for a controlled circulation of 60,000 industry professionals, an increase of 25% over the distribution of "Video Systems." "millimeter" magazine will continue to publish six times a year. "Digital Content Producer" magazine and its web site will cover all aspects of production and post-production equipment and technology for entertainment, advertising, business and news markets, from digital cinema to digital signage Digital signage is a form of out-of-home advertising in which content and messages displayed on an electronic screen, or digital sign, can be changed without modification to the physical sign, typically with the goal of delivering targeted messages to specific locations at , as well as wmerging niche markets A niche market also known as a target market is a focused, targetable portion (subset) of a market sector. By definition, then, a business that focuses on a niche market is addressing a need for a product or service that is not being addressed by mainstream providers. such as education and houses of worship. Prism said the magazine will combine product-related coverage of the latest in cameras, post-production equipment, digital content platforms and software, with reporting on Web video and digital production for handheld and mobile devices. The web site (digitalcontentproducer.com) features targeted site areas for HD and HDV (High Definition Video) The high-definition, wide screen version of the DV magnetic tape format. Like DV, HDV recording moves at a constant data rate and stores data on the same DV and MiniDV tapes as SD camcorders. , desktop posting, professional AV, digital intermediate systems and digital signage. Seven free e-newsletters, focused on specific topics such as HD Focus and HDV@Work, are available through the site. "Video Systems" was launched in 1975 and was published monthly for a controlled circulation of 48,000 professionals at independent production services, post-production facilities, audio/sound recording facilities, businesses, broadcast and cable production, streaming media See streaming audio, streaming video and digital media hub. , VARs, and industry dealers and distributors. |
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