Prima Publishing and KOEI join forces in exclusive strategy guide publishing agreement.ROCKLIN, Calif.--(BUSINESS WIRE)--April 17, 1995--Prima Publishing, whose Secrets of the Games(TM) imprint is the leader in electronic game strategy book publishing book publishing. The term publishing means, in the broadest sense, making something publicly known. Usually it refers to the issuing of printed materials, such as books, magazines, periodicals, and the like. , announced today that it has signed a multi-year exclusive book deal with KOEI Corporation, a fully-owned subsidiary of KOEI Company, Ltd. of Japan, based in Burlingame, Calif. KOEI Corporation develops role-playing and strategy game software for Nintendo, Sega, Sony and the IBM PC A PC made by IBM. IBM created the PC industry in 1981 when it introduced its first model with 16KB of RAM. However, it was way off in its estimates, projecting that 250,000 units would be sold in the first five years. In fact, about three million IBM PCs were sold in that period. entertainment formats. This publishing deal gives Prima the exclusive world English rights to publish all official strategy guides for KOEI Corporation games. KOEI Corporation's parent company, KOEI Company Ltd., publishes Japanese guides based on their products. A strategy guide is planned for the hotly-anticipated Romance of the Three Kingdoms Romance of the Three Kingdoms (Traditional Chinese: 三國演義; Simplified Chinese: 三国演义; Pinyin: (TM), an epic game with over 550 characters based on a mythic Chinese battle tale that is very popular in Japanese animation, books and films. Prima also plans to publish a guide for Celtic Tales: Balor of the Evil Eye(TM), a role-playing game role-playing game n. A game in which players assume the roles of characters and act out fantastical adventures, the outcomes of which are partially determined by chance, as by the roll of dice. set in ancient Ireland. Bill Marciniak, director of business development and licensing for Prima, said of the new agreement, "KOEI has a reputation for outstanding historical, character-based games that hook gamers instantly. These types of games Major categories: Sports
Mark Hughes This article is about the Welsh footballer. For other people with the same name, see Mark Hughes (disambiguation). Leslie Mark Hughes OBE (born November 1, 1963 in Ruabon, Wrexham, Wales), nicknamed Sparky , marketing manager, KOEI Corporation, said, "Prima's outstanding distribution and its top quality product will enhance KOEI's marketshare by giving KOEI products more shelf space in the electronic accounts and introducing our games to the bookstore customer. In addition, we believe that we can serve our consumers better by publishing strategy guides with Prima because it's easier to refer to a book than to call a tech support line." The strategy guides will be available nationally in electronics stores and bookstore accounts. KOEI product information can be obtained by calling 415-348-0500. Prima Publishing is one of the largest and fastest-growing independent book publishers in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. and the foremost publisher of electronic entertainment books, including strategy guides for video and computer games. Prima maintains official, exclusive publishing relationships with Domark Software Inc., Interplay Productions, KOEI Corporation, Maxis, MicroProse Software Inc., New World Computing New World Computing, Inc. was an American computer game developer and publisher founded in 1984 by Jon Van Caneghem and Mark Caldwell. It was best known for its work on the Might and Magic RPG series and its spin-offs, especially Heroes of Might and Magic. , Time Warner Time Warner Inc. (NYSE: TWX), formerly known as AOL Time Warner, is the world's largest media and entertainment conglomerate headquartered in New York City, with major operations in film, television, publishing, Internet service and telecommunications. Interactive and Take 2 Interactive and official agreements with over 50 other software companies. Prima, which was founded in 1984, is also well known for its computer productivity and general trade titles. Prima has its own national sales force and handles warehouse and fulfillment services through the Ballantine Publishing Group, a division of Random House. Prima is headquartered in Rocklin, Calif., 30 miles east of Sacramento. KOEI Corporation is a leading developer of role-playing strategy game software for the American market. Their popular game series include: Aerobiz(TM), Genghis Khan(TM), Liberty of Death(TM), Nobunaga's Ambition(TM), Operation Europe(TM), P.T.O. Pacific Theatre of Operations Noun 1. theatre of operations - a region in which active military operations are in progress; "the army was in the field awaiting action"; "he served in the Vietnam theater for three years" field of operations, theater of operations, theatre, theater, field (TM), Romance of the Three Kingdoms and Unchartered Waters(TM). -0- Note to Editors: All trademarks are properties of their respective owners. CONTACT: Prima Publishing Barbara Archer, 916/632-4425 barbara.archer@netcom.com or Mark Hughes, 415/348-0200 |
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