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Premiere Canne.


* Rhum Clement has introduced Premiere Canne, a superpremium white rum from France, to the U.S. market. Premiere Canne is made from Martinique sugar cane rather than molasses, making it more "blendable" for cocktails. Premiere Canne, with a suggested priced of $25, "creates a new category" for superpremium white rums, according to the company. Clement USA, the New York-based subsidiary, is the importer and distributor.

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Title Annotation:New Products & Packaging
Publication:Beverage Dynamics
Date:Jan 1, 2005
Words:65
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