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PowerCold Forms Strategic Business Alliance With Retx.com.


Business Editors

CIBOLA, Texas--(BUSINESS WIRE)--Sept. 19, 2000

PowerCold Corporation (OTC OTC

See: Over-the-counter.


OTC

See over-the-counter market (OTC).
 BB:PWCL PWCL Portland Women's Crisis Line (Oregon) ), a leading provider of refrigeration refrigeration, process for drawing heat from substances to lower their temperature, often for purposes of preservation. Refrigeration in its modern, portable form also depends on insulating materials that are thin yet effective. , air conditioning and power industry products, announced today the formation of a strategic business alliance with the Atlanta-based energy solutions company, Retx.com.

The purpose of the alliance is to provide PowerCold's industrial customers and building owners with an affordable means to benefit from their energy saving activities.

PowerCold's President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Frank Simola, said, "Until today, large buildings, industrial sites and other customers using large amounts of electric energy have struggled to find ways to conserve their usage at peak times just to keep their costs down. Now, with the addition of Retx.com's Internet-based services to our product line, these customers will not only be able to better manage their energy requirements, but may realize cash value and better savings. Retx.com's business-to business services for the deregulated energy markets, coupled with PowerCold's peak electrical load management equipment, allows our two firms to offer a complete, end-to-end wireless load management solution to our clients."

Said Ross D. Malme, President, CEO and founder of Retx.com, "This arrangement with PowerCold is an excellent example of how our unique Load Management Dispatcher Software that determines what pending tasks should be done next and assigns the available resources to accomplish it. It may execute other programs or generate a list for human operators to follow. See scheduler.  (LMD LMD Laboratoire de Météorologie Dynamique du CNRS
LMD Love Me Do (Beatles song)
LMD Local Management Device
LMD Local Medical Doctor
LMD Logistics Management Division
LMD Lamers Must Die
LMD Laser Metal Deposition
) service creates effective solutions to our nation's growing energy problems. The LMD allows PowerCold's customers to take charge of their energy requirements, and to better benefit their bottom lines. The LMD is also effective for controlling price volatility such as that recently seen in California markets."

LMD is an Internet-based contractual service of Retx.com. It monitors the volatile spot energy markets hourly and notifies energy service providers, load serving entities, utilities and customers of potential economic load shedding opportunities. At the same time the system monitors in near-real time end-use customers' energy usage.

When spot market prices spike, customers can decide to reduce or level their energy loads, or utilize their onsite electrical load management equipment. Retx.com's LMD also allows customers to download energy forecasts, monitor load compliance, and calculate their daily settlement profits from their demand reduction measures.

About PowerCold: PowerCold provides energy efficient products for the refrigeration, air conditioning and power industries. Refrigeration and air conditioning represents the most energy intensive operation businesses face, while deregulation Deregulation

The reduction or elimination of government power in a particular industry, usually enacted to create more competition within the industry.

Notes:
Traditional areas that have been deregulated are the telephone and airline industries.
 has created new markets for more efficient electrical load management systems.

PowerCold recognizes that deregulation of gas and electric utilities will provide continuing opportunities and aims to provide its customers with products and systems that help them to improve profitability by reducing operating costs, and managing economic dispatch opportunities. Information on the company can be found at their Web site, www.powercold.com.

About Retx.com: Retx.com, founded in 1998, works with electric and gas distribution utilities, load serving entities, ISOs, and retail energy service providers that have or will deregulate deregulate

To reduce or eliminate control. One of the major forces in the financial markets in the 1970s and 1980s was the federal government's decision to deregulate interest rates.
 or unbundle To sell components in a system separately. Contrast with bundle.  their energy services.

The Atlanta-based company provides fully integrated and secure Web-based services customized for each company, including customer enrollment, meter information management, retail settlements, curtailment management, performing compliance responses, assisting with audit capability, and more.

Retx.com also works with energy companies to plan and prepare for customer choice in future deregulating de·reg·u·late  
tr.v. de·reg·u·lat·ed, de·reg·u·lat·ing, de·reg·u·lates
To free from regulation, especially to remove government regulations from: deregulate the airline industry.
 marketplaces. Retx.com currently does business in Pennsylvania and Illinois and plans to expand to California, New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
, New Jersey, New England, and Canada. Its Web site can be found at www.retx.com.

Forward Looking Information: The statements in this news release contain forward looking information within the meaning of the Private Securities Litigation An action brought in court to enforce a particular right. The act or process of bringing a lawsuit in and of itself; a judicial contest; any dispute.

When a person begins a civil lawsuit, the person enters into a process called litigation.
 Act of 1995. Such forward looking statements involve certain risks, assumptions and uncertainties, including the inability to generate and secure the necessary product sale, or the lack of acceptance of the company's products by its customers.

In each case actual results may differ materially from such forward-looking statements. The company does not undertake to publicly update or revise its forward looking statements even if experience or future changes make it clear that any projected results (expressed or modified) will not be realized.
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Sep 20, 2000
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