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PowerByHand Changes Name to Motricity; Mobile Content Distribution Solutions Company Reflects Leadership Position with New Global Brand.


SAN FRANCISCO San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden  -- PowerByHand, a leader in mobile content distribution solutions, today announced at the CTIA (1) See CompTIA.

(2) (Cellular Telecommunications & Internet Association, Washington, DC, www.ctia.org, www.wow-com.com) A membership organization founded in 1984 that is involved with regulatory and public affairs issues in the wireless industry.
 Wireless I.T. & Entertainment conference that it has changed its name to Motricity Motricity was formed in 2001 by Ryan Wuerch to provide integrated mobile content solutions for handheld and mobile devices. Originally formed as PowerByHand, the company changed its name to Motricity on October 2004 after its merger with Pinpoint Networks. . The new name reflects the company's unified solution for mobile content delivery and the company's vision of empowering any mobile user to transform their device into a highly personalized per·son·al·ize  
tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es
1. To take (a general remark or characterization) in a personal manner.

2. To attribute human or personal qualities to; personify.
 extension of their life.

"We are excited about launching our new corporate name, which we believe more accurately reflects our vision and leadership position within the global mobile industry," explained Ryan Wuerch, Motricity's chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "This gives us a new and exciting brand to leverage as the company continues to increase revenue, expand market share and drive success for our customers."

Since 2001, PowerByHand has successfully followed an aggressive growth strategy through a number of acquisitions and mergers. This strategy has allowed the company to combine the best in carrier-class technology, carrier relationships and developer relationships to uniquely meet the content, technology and distribution needs across the mobile content ecosystem. While other platform providers address only a small portion of the mobile market, Motricity has the unique ability to address the entire market of what is today estimated to include over 2 billion mobile subscribers.

The company's unique, multi-pillar strategy of achieving leadership in technology, distribution and content encompasses:

--Broadest content support including J2ME (Java 2 Platform, Micro Edition) A version of Java 2 for cellphones, PDAs and consumer appliances. J2ME uses the K Virtual Machine (KVM), a specialized Java interpreter for devices with limited memory. , ringtones, graphics, browsable content, messaging, Palm, Symbian, Windows Mobile The Windows platform from Microsoft for handheld devices, including PDAs, cellphones and Portable Media Centers. See Pocket PC, Pocket PC Phone Edition, Smartphone and Portable Media Center.  and eBooks.

--Carrier-class infrastructure software for mobile content sourcing, management and delivery.

--Industry leading client technology: eReader and StreamLync.

--Global hosting and managed service capabilities supporting 99.999% service level agreements with global operators.

--International capabilities with offices and developer support in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , Europe and Asia.

--20,000 developer partners from 30+ countries.

--60,000 content and digital media titles.

--Strategic partnerships with Microsoft, PalmSource, Symbian, Intel and other industry leaders.

--Over 100 customers and distribution partners including Amazon.com, mmO2, Verizon Wireless Cellco Partnership, doing business as Verizon Wireless, owns and operates the second largest wireless telecommunications network in the United States, based on total wireless customers. , palmOne and T-Online.

One of the foundations of Motricity's multi-pillar strategy is its proven mobile technology platform. The Fuel Mobile Content Distribution Platform is a modular system that solves the numerous challenges involved in the sourcing, management and delivery of content to mobile devices. Supporting all major device types, manufacturers and content types, Fuel helps deliver the right content to the right device at the right time. By helping to effectively on-board On board usually means to be traveling on some vehicle. For example, Baby On Board. Compare with overboard.

Metaphorically, the term on-board is often used to refer to some piece of technology that is integrated in a moving vehicle, for example:
 content and then present content targeted to each user, Motricity's Fuel platform helps mobile operators and other content distribution channels profit from the rapidly emerging mobile content market.

Motricity also announced today that it has closed $27 million in venture funding led by Technology Crossover Crossover

The point on a stock chart when a security and an indicator intersect. Crossovers are used by technical analysts to aid in forecasting the future movements in the price of a stock. In most technical analysis models, a crossover is a signal to either buy or sell.
 Ventures. See www.motricity.com for that announcement.

Please visit Motricity at this week's CTIA Wireless I.T. & Entertainment conference, booth # 725.

About Motricity

Motricity (formerly PowerByHand) is the first in a new class of content and media providers for handheld devices. A leader in mobile content distribution solutions, the company is one of the largest providers of mobile content through its consumer websites and channel partnerships. In addition, Motricity is the premier mobile content infrastructure provider to the wireless industry, supporting over 100 million mobile subscribers through partners such as Verizon Wireless, mmO2, Amazon.com and palmOne. From games to business applications, and from ringtones to eBooks, Motricity powers the entire spectrum of mobile content delivery solutions for consumers and business partners. For more information, visit www.motricity.com.

All trademarks and service marks are the property of their respective owners.
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Oct 25, 2004
Words:574
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