Power Computing Corporation announces price cuts and rebates on mid-range and entry-level MAC 0S systems; New PowerCenter Pro 180 MHz drops to under $2,000: $100 rebate on PowerBase Mac OS product line.ROUND ROCK, Texas--(BUSINESS WIRE)--June 16, 1997--Power Computing Corporation, the fastest-growing direct manufacturer of personal computers, today announced noteworthy pricing action on the award-winning PowerCenter Pro 180 mid-range Mac OS system, as well as a $100 rebate program on the entry-level PowerBase product line.
Effective immediately, the PowerCenter Pro 180, which features Power Computing's exclusive 60 MHz (MegaHertZ) One million cycles per second. It is used to measure the transmission speed of electronic devices, including channels, buses and the computer's internal clock. A one-megahertz clock (1 MHz) means some number of bits (16, 32, 64, etc. fast bus, exclusive 1 MB Level-2 upgradeable cache and dazzling on-board 3D hardware graphics acceleration, drops in price from $2,095 to $1,995.
This base configuration in a low profile enclosure features an upgradeable 180 604e PowerPC CPU CPU
in full central processing unit
Principal component of a digital computer, composed of a control unit, an instruction-decoding unit, and an arithmetic-logic unit. daughtercard See daughterboard.
daughtercard - daughterdboard , 1 MB of upgradeable Level-2 cache, 16 MB of RAM, (upgradeable to 512 MB), a new generation 2 GB 5400 RPM ultra SCSI The designation for various high-speed SCSI interfaces. The original specification was Ultra SCSI, followed by Ultra2, Ultra3, etc. For details, see SCSI. hard drive, 2 MB of on-board video DRAM [upgradeable to 4 MB], built-in 3D video hardware acceleration In computing, hardware acceleration is the use of hardware to perform some function faster than is possible in software running on the normal (general purpose) CPU. Examples of hardware acceleration include blitting acceleration functionality in graphics processing units (GPUs) and , three fast PCI (1) (Payment Card Industry) See PCI DSS.
(2) (Peripheral Component Interconnect) The most widely used I/O bus (peripheral bus). expansion slots, ultra SCSI-3 featuring speeds of up to 20 MB/sec, an extended keyboard and mouse and more than $1,000 in bundled software (1) Applications that are included with new hardware. For example, a new PC often comes with several applications, many of which may be light versions or full versions with no limit on usage. Others may be only 60- or 90-day trial packages. See bundle. .
In addition, significant price cuts were announced on complete PowerCenter Pro 180 bundles. Most notably, the PowerCenter Pro 180 Complete System drops in price from $2,695 to $2,495. This system features the PowerCenter Pro in a minitower min·i·tow·er
A computer cabinet that is about half the height of a cabinet that houses a tower computer. enclosure, 32 MB of RAM, exclusive 60 MHz bus, 1 MB of Level-2 upgradeable cache, 2 GB ultra SCSI hard drive, 2 MB of DRAM based video, a Power Computing Not to be confused with the extant computer hardware company also called Power Computing.
Power Computing was a short-lived manufacturer of Apple Macintosh-compatible computers. 15" Multimedia Display with built-in speakers and a Global Village 33. 6 external modem A self-contained modem that is connected via cable to the serial port of a computer. It draws power from a wall outlet. The advantage of an external modem is that a series of status lights on the outside of the case display the changing states of the modem (off-hook, carrier detect, with fax sending and receiving capabilities.
"The latest pricing action is consistent with Power Computing's commitment to be the price performance leader," said Stephen Kahng, founder and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Power Computing Corporation. "Aggressive pricing is essential to the direct model and provides our customers with the fastest, best products at unbeatable prices."
In other pricing action, Power Computing Corporation announced a $100 rebate program on its award-winning line of entry-level Mac OS PowerBase products. Effective immediately, customers purchasing PowerBase 200 or PowerBase 240 systems directly from Power Computing Corporation, are eligible for a $100 rebate direct from the manufacturer.
The PowerBase 240, priced at $1,599, ($1,499 after rebate) has a base configuration that includes an upgradeable 240 MHz 603e PowerPC microprocessor, 16MB of RAM, a 2 GB hard drive, 12X CD-ROM drive, built-in 3D graphics acceleration, on-board 2MB of video based DRAM (upgradeable to 4MB), 256K Level 2 cache See L2 cache.
level 2 cache - secondary cache , extended keyboard, mouse, and bundled software including Bungie Software's new Weekend Warrior 3D game. The PowerBase 200, priced at $1,399 ($1,299 after rebate) has the same configurations with a 200 MHz PowerPC 603e Processor. The rebate program runs through July 31, 1997.
About Power Computing
Power Computing Corporation was founded in late 1993 to be the price/performance leader for direct sales of Mac OS-based personal computers. Using a direct business model, Power Computing is able to offer lower prices while also maintaining close relationships with its customers. Every Power Computing system is built to meet customer specifications and is supported by world-class service throughout its life. Power Computing is the easy, first choice of PowerPC, Mac OS-based systems. For more information, contact Power Computing Corporation, 2400 South Interstate 35, Round Rock, Texas, 78681, 800/999-7279, 512/388-6868, Fax: 512/388-6798, Email: email@example.com, World Wide Web: http://www.powercc.com . -0-
Note to Editors: PowerTower, PowerCenter, and PowerBase are trademarks belonging to Power Computing Corporation. The Power Computing logo is a registered trademark belonging to Power Computing Corporation. Apple, the Apple logo and Macintosh are registered trademarks of Apple Computing, Inc. Mac and Power Macintosh are trademarks of Apple Computer, Inc. PowerPC is a trademark of International Business Machines Corporation. All other brands or product names are trademarks or registered trademarks of their respective holders. Mac OS is a trademark of Apple Computer Corporation and is used under license. Mac OS is registered in the U.S. and in other countries.
CONTACT: Power Computing Corp.
Mike Rosenfelt, 512/388-6705
Stirling & Cohan, Inc.
Brooke Cohan, 415/513-0973