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PortoLynx.com Chooses Entellium to Build Global Vertical Market Networks; Entellium's CRM Suite Helps PortoLynx.com Sustain Rapid Growth, Efficiently Coordinate Needs across Members, Vendors and Customer Base.


SEATTLE -- Entellium (http://www.entellium.com) today announced that PortoLynx.com, a provider of online infrastructures for vertical markets serving corporations, has selected Entellium to help it sustain rapid growth and to more efficiently serve constituents across the globe including network members, vendors and corporate customers.

PortoLynx.com sets up global e-commerce networks that let corporate buyers access local and regional suppliers with centralized ordering, billing and order tracking. For example, by using PortoLynx.com's first network, GiftPorto.com, Global 2000 companies can easily have custom gift baskets hand-delivered to hundreds of recipients wherever the gift recipient lives.

On the supplier side, PortoLynx.com is aggressively recruiting small businesses to join its e-commerce networks and experiencing double digit Noun 1. double digit - a two-digit integer; from 10 to 99
integer, whole number - any of the natural numbers (positive or negative) or zero; "an integer is a number that is not a fraction"
 growth. In addition to an exclusive territory, members benefit from PortoLynx.com's marketing efforts and purchasing power Purchasing Power

1. The value of a currency expressed in terms of the amount of goods or services that one unit of money can buy. Purchasing power is important because, all else being equal, inflation decreases the amount of goods or services you'd be able to purchase.

2.
. Network members also receive PortoLynx.com e-commerce and business management software along with extensive training and ongoing support.

For PortoLynx.com's sales and marketing team, setting up networks is a complex endeavor that required powerful CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization.  software that could accommodate multiple sales processes. On one side, the PortoLynx.com team is working to secure purchasing arrangements with large corporations. On the other, they are continuing to grow member networks across multiple markets.

"The first requirement was a hosted CRM model that could support a global infrastructure. Information has to be available anywhere at any time," said Bobbi Leach, Vice President of Marketing for PortoLynx.com. "Entellium had all the features and functionality we wanted, plus a lot more, at a much better price point."

Recipient of the Frost and Sullivan 2005 Customer Service Leadership Award, Entellium sets high standards for customer support. Now in the final stages of deploying Entellium, PortoLynx.com found that Entellium lived up to the advance billing. "The customer support has just been amazing a·maze  
v. a·mazed, a·maz·ing, a·maz·es

v.tr.
1. To affect with great wonder; astonish. See Synonyms at surprise.

2. Obsolete To bewilder; perplex.

v.intr.
," said Leach. "We had a representative assigned to us who helped us quickly learn the software, populate our database and set up customizations for our needs."

Also working in Entellium's favor is a reputation for technical strength and reliability. "Supporting a global infrastructure like what PortoLynx.com is building requires around the clock system availability and support," noted Natalee Roan roan

a coat color consisting of a relatively uniform mixture of white and colored hairs, giving a 'silvered' hue; self-describing colors are red-roan, blue-roan, chestnut roan.
, Entellium's chief marketing officer. "That's why we have made a commitment to deliver 99.7 percent uptime and back it up with the most aggressive, customer-centric written service level agreement for every single customer. Our customers are counting us to help them achieve success -- and system outages simply aren't an option."

PortoLynx.com joins the growing list of dynamic companies to select Entellium to help them get closer to customers, improve sales performance and make better decisions. Entellium's growth has been fueled by midsize companies and divisions of larger enterprises like Allied Home Mortgage, AWSM AWSM Awesome
AWSM Association of Women in Sports Media
AWSM Arctic Warfare Super Magnum (sniper rifle)
AWSM Acoustic Warfare Support Measure
AWSM Age of Wonders Shadow Magic (computer game) 
 Technology, gDiapers, Junxion, Milestone Group The Milestone Group is a British media company, which originally had holdings in radio, publishing and television, but now concentrates on its local television stations. Radio stations
The Milestone Group used to own five local radio stations in the UK:
, MobileLime, ScreenPlay, DSL DSL
 in full Digital Subscriber Line

Broadband digital communications connection that operates over standard copper telephone wires. It requires a DSL modem, which splits transmissions into two frequency bands: the lower frequencies for voice (ordinary
 Computer, Virtual Finance Organization, and many, many more.

About Entellium

Founded in 2000, Entellium's suite of CRM solutions has been designed specifically for small and midsize companies and divisions of large enterprises that want a powerful solution that strikes the right balance between the everyday needs of sales and service representatives and the reporting requirements of management. Entellium has won several industry awards for innovation in usability, and was recently recognized by Forrester Research Forrester Research is an independent technology and market research company that provides its clients with advice about technology's impact on business and consumers. Corporate facts
  • Founded: 1983 by George F.
 for top scores in Usability and Cost among leading CRM providers (The Forrester Wave: Hosted Sales Force Automation Automating the sales activities within an organization. A comprehensive SFA package provides such functions as contact management, note and information sharing, quick proposal and presentation generation, product configurators, calendars and to-do lists. , Q1 2005(1)). Entellium is also the recipient of the Frost and Sullivan 2005 Customer Service Leadership award for outstanding service to its customers. Entellium is headquartered in Seattle, Washington This page is protected from moves until disputes have been resolved on the .
The reason for its protection is listed on the protection policy page.
, with a global R&D Center in Malaysia and sales operating worldwide via its partner network. For more information, visit http://www.entellium.com.

(1) The Forrester Wave: Hosted Sales Force Automation, Q1 2005, L. Herbert (with Erin Kinikin and Jessica Harrington), March 31, 2005.
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Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:May 23, 2006
Words:633
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