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Plenty in Store for Macheezmo Mouse.


PORTLAND, Ore.--(BUSINESS WIRE)--Oct. 8, 1998--Macheezmo Mouse Restaurants Inc. (Nasdaq:MMRI MMRI Mississippi Mineral Resources Institute (University of Mississippi)
MMRI Maryland Medical Research Institute
MMRI Molecular Medicine Research Institute (Sunnyvale, CA)
MMRI Multi-Mode Radar Input
) announced today that its retail division, Macheezmo Foods, is selling burritos in 133 Albertson's grocery stores in the Northwest.

Albertson's currently sells the Macheezmo Foods "Thai" and "Fiesta" Veggie style burritos. Commencing September 20th, they will carry the full line of burritos including the "Santa Fe Santa Fe, city, Argentina
Santa Fe, city (1991 pop. 341,000), capital of Santa Fe prov., NE Argentina, a river port near the Paraná, with which it is connected by canal.
 Chicken" and "Fajita fa·ji·ta  
n.
A dish consisting of strips of marinated meat, poultry, or vegetables that are grilled over an open fire and served in a tortilla, usually with spicy condiments. Often used in the plural.
 Beef."

Additionally, the Macheezmo Foods announced that availability of their retail, "Deli Fresh Products" for Costco is expanding from 8 to 18 stores in the Northwest market. The company has also contracted with Alaska Airlines for both breakfast and lunch burritos which are served on designated Alaska flights.

Scott Fisher, who oversees the retail division, added that, "Our retail division is off to a very promising start. Our challenge is to assure profitable operations through stringent cost and quality controls."

In other company news, MMRI has converted an existing Macheezmo Mouse restaurant in Vancouver, Washington to test a new concept, "Cholos Cantina can·ti·na  
n. Southwestern U.S.
A bar that serves liquor.



[Spanish, canteen, from Italian, wine cellar.]
." Responding to marketing surveys and changing customer preferences, Cholos features freshly grilled steak, chicken, pork and fish in traditional Mexican dishes and an array of fresh new salsas Salsas is a Portuguese parish in the district of Bragança. The population in 2001 is 424, its density is 16.5/km² and the area is 25.76 km². . Company founder, W.S. "Tiger" Warren said, "Cholos is not intended to take the place of to be substituted for.
- Berkeley.

See also: Place
 Macheezmo Mouse. We believe that the Portland market is big enough for both concepts."

Macheezmo Mouse operates a chain of thirteen quick service restaurants in Oregon and Washington as well as a retail food division offering fresh, high quality Mexican food.
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Copyright 1998, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Oct 8, 1998
Words:248
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